Technical Specifications - User contributions [en]

Main Page

2022-07-12T08:32:46Z

Adtechnology:

__NOTOC__
<div class="mainpage">
<div class="mainheader">
<div class="title">'''iq digital media marketing gmbh'''<br />Technical Specifications</div>
</div>
<div class="chapter">
{{:General information}}
{{:Mobile ads}}
</div>

<div class="chapter">
{{:Stationary ads}}
</div>

<div class="chapter">
{{:Tablet ads}}
{{:Video ads}}
{{:Newsletter ads}}
</div>
</div>
[[de:Hauptseite]]

Mobile ads

2022-07-12T08:30:14Z

Adtechnology:

<div class="chapterlist">
<div class="clheader">Mobile ads</div>
*Mobile standard ad formats (Web & APP)
*[[Mobile High Impact Ad|Mobile Banner 1:1 (High Impact Ad)]]
*[[Mobile Banner 2:1]]
*[[Mobile Banner 3:1]]
*[[Mobile Banner 4:1]]
*[[Mobile Banner 6:1]]
*[[Mobile Medium Rectangle]]
*[[Mobile EcoAD]]
*Mobile ad specials (Web & App)
*[[Mobile Premium Rectangle]]
*[[Mobile Halfpage Ad]]
*[[Mobile High Impact Ad Plus]]
*[[Mobile Carousel Ad]]
*Mobile ad specials (Web)
*[[Mobile Interscroller|Mobile Interscroller - (fka Mobile Rollover Ad)]]
*[[Mobile Premium Rectangle with Reminder]]
*[[Mobile Premium Rectangle with Reminder 2:1]]
*[[Mobile High Impact Ad Sticky]]
*Mobile fullscreen ad formats (APP)
*[[Mobile Fullscreen Ad|Mobile Fullscreen Ad]]
*[[Mobile Preloading Ad]]
*Mobile ad format combinations
*[[AdBundle Mobile]]
*[[CLS - Mobile Homepage Takeover]]
*[[CLS - Mobile Category Takeover]]
*[[CLS - Mobile Rollover-Event Takeover]]
*[[CLS - Mobile Carousel Ad Takeover]]
*[[CLS - Mobile High Impact Ad Plus Takeover]]
*[[CLS - Mobile Premium Rectangle with Reminder Takeover]]
*[[CLS - Mobile Movie Ad Takeover]]
*Mobile native ad formats
*[[Native-Teaser (click-out)]]
</div>
<noinclude>[[Category:Mobile]]
[[de:Mobile Werbeformen]]</noinclude>

Technology provider

2021-06-24T08:27:35Z

Adtechnology:

===Vendor list of iq digital===
Here you will find the technology providers for marketing & advertising used in the iq digital portfolio, who collect, process and/or pass data to third parties in order to provide relevant content and advertising. </br></br>

This list applies to all technological services that use the following purposes on the websites of our marketing partners: </br></br>

*store and/or retrieve information on a device
*Select and deliver simple ads
*Create personalized ad profiles
*Select and deliver personalized ads
*Create a personalized content profile
*Select and deliver personalized content
*Measure display performance
*Measuring content performance
*Use market research to gain knowledge about target groups
*Develop and improve products
</br>
'''Version Status: 23.06.2021'''
{| class="wikitable" style="width:100%;text-align:left"
| style="height:40px;font-size:16px" | '''[https://ops.iqd-ao.de/vendors/Vendorenliste_Stand_23062021_EN.pdf Vendorlist iq digital]'''
|}
[[de:Technologie Dienstleister]]

Technology provider

2021-05-11T15:40:10Z

Adtechnology:

===Vendor list of iq digital===
Here you will find the technology providers for marketing & advertising used in the iq digital portfolio, who collect, process and/or pass data to third parties in order to provide relevant content and advertising. </br></br>

This list applies to all technological services that use the following purposes on the websites of our marketing partners: </br></br>

*store and/or retrieve information on a device
*Select and deliver simple ads
*Create personalized ad profiles
*Select and deliver personalized ads
*Create a personalized content profile
*Select and deliver personalized content
*Measure display performance
*Measuring content performance
*Use market research to gain knowledge about target groups
*Develop and improve products
</br>
'''Version Status: 10.05.2021'''
{| class="wikitable" style="width:100%;text-align:left"
| style="height:40px;font-size:16px" | '''[https://ops.iqd-ao.de/vendors/Vendorenliste_Stand_10052021_EN.pdf Vendorlist iq digital]'''
|}
[[de:Technologie Dienstleister]]

Technology provider

2021-03-23T11:10:20Z

Adtechnology:

===Vendor list of iq digital===
Here you will find the technology providers for marketing & advertising used in the iq digital portfolio, who collect, process and/or pass data to third parties in order to provide relevant content and advertising. </br></br>

This list applies to all technological services that use the following purposes on the websites of our marketing partners: </br></br>

*store and/or retrieve information on a device
*Select and deliver simple ads
*Create personalized ad profiles
*Select and deliver personalized ads
*Create a personalized content profile
*Select and deliver personalized content
*Measure display performance
*Measuring content performance
*Use market research to gain knowledge about target groups
*Develop and improve products
</br>
'''Version Status: 23.03.2021'''
{| class="wikitable" style="width:100%;text-align:left"
| style="height:40px;font-size:16px" | '''[https://ops.iqd-ao.de/vendors/Vendorenliste_Stand_23032021_EN.pdf Vendorlist iq digital]'''
|}
[[de:Technologie Dienstleister]]

Technology provider

2021-02-01T10:06:59Z

Adtechnology:

===Vendor list of iq digital===
Here you will find the technology providers for marketing & advertising used in the iq digital portfolio, who collect, process and/or pass data to third parties in order to provide relevant content and advertising. </br></br>

This list applies to all technological services that use the following purposes on the websites of our marketing partners: </br></br>

*store and/or retrieve information on a device
*Select and deliver simple ads
*Create personalized ad profiles
*Select and deliver personalized ads
*Create a personalized content profile
*Select and deliver personalized content
*Measure display performance
*Measuring content performance
*Use market research to gain knowledge about target groups
*Develop and improve products
</br>
'''Version Status: 29.01.2021'''
{| class="wikitable" style="width:100%;text-align:left"
| style="height:40px;font-size:16px" | '''[https://ops.iqd-ao.de/vendors/Vendorenliste_Stand_29012021_EN.pdf Vendorlist iq digital]'''
|}
[[de:Technologie Dienstleister]]

Technology provider

2020-10-15T12:13:03Z

Adtechnology:

===Vendor list of iq digital===
Here you will find the technology providers for marketing & advertising used in the iq digital portfolio, who collect, process and/or pass data to third parties in order to provide relevant content and advertising. </br></br>

This list applies to all technological services that use the following purposes on the websites of our marketing partners: </br></br>

*store and/or retrieve information on a device
*Select and deliver simple ads
*Create personalized ad profiles
*Select and deliver personalized ads
*Create a personalized content profile
*Select and deliver personalized content
*Measure display performance
*Measuring content performance
*Use market research to gain knowledge about target groups
*Develop and improve products
</br>
'''Version Status: 15.10.2020'''
{| class="wikitable" style="width:100%;text-align:left"
| style="height:40px;font-size:16px" | '''[https://ops.iqd-ao.de/vendors/Vendorenliste_Stand_15102020_EN.pdf Vendorlist iqd digital]'''
|}
[[de:Technologie Dienstleister]]

Fireplace

2020-09-30T07:52:08Z

Adtechnology:

{{TechSpecsOnline
|galerie=[[Datei:Online Sonder Fireplace.png|200px]]
|beschreibung=Large-format ad enclosing the upper outer area of the page. The lateral components (L,R) also move into the permanently visible area when the user scrolls the page.
|technischeDaten=This ad format consists of 3 ad components (T, L and R – L and R are connected laterally to T). All components are served via 1 ad space position.
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Component 1 (T) (site specific)
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=1020|h=90}}|format={{Format Online Standard}}|gewicht={{Gewicht Online Standard}}|mandanten=handelsblatt, sueddeutsche, zeit, edison, faz, ingenieur, karriere, apotheken-umschau, baby-und-familie, diabetes-ratgeber, senioren-ratgeber, digital-ratgeber, spektrum, wiwo, ze.tt, areamobile, ariva}}
|teil2={{Anlieferungselement|abmessung={{Abmessung|w=100%|h=90}}|alternativ={{Abmessung|w=1472|h=126}} |format={{Format Online Standard}}|gewicht={{Gewicht Online Standard}}|mandanten=n-tv*}}
|teil3=<noinclude>{{Anlieferungselement|abmessung={{Abmessung|w=1150|h=90}}|format={{Format Online Standard}}|gewicht={{Gewicht Online Standard}}|mandanten=jetzt}}</noinclude>
}}
|bezeichnung2=Component 2 and 3 (L,R) (site specific)
|text2=(Please deliver both components)
|teil2={{AnlieferungKombination
|zeichen=
|teil1=<noinclude>{{Anlieferungselement|abmessung={{Abmessung|w=120|maxW=140|h=600}}|format={{Format Online Standard}}|gewicht={{Gewicht Online Standard}}|mandanten=jetzt}}</noinclude>
|teil2={{Anlieferungselement|abmessung={{Abmessung|w=120|maxW=160|h=600}}|format={{Format Online Standard}}|gewicht={{Gewicht Online Standard}}|mandanten=handelsblatt, sueddeutsche, zeit, edison, faz, ingenieur,karriere, apotheken-umschau, baby-und-familie, diabetes-ratgeber, senioren-ratgeber, digital-ratgeber, spektrum, wiwo, ze.tt, ariva, n-tv*}}
}}
}}
|3rdParty={{3rdParty|typ= '''only''' as <iFrame>-Tag per banner|plattform=online|erlaubt=ja}}
|besondereInformation=
{{Baustein|titel=General|text=The ad formats are optimized for the standard resolution: {{Abmessung|w=1280|h=1024}}}}
{{Baustein|titel=*N-TV|text=N-TV is a responsive website which supports the two sizes L and XL. The banner T must use a width of 100% to be correctly scaled.
Alternatively T can use the dimension {{Abmessung|w=1472|h=126}}. This scales down accordingly to the aspect ratio.}}
{{HintergrundBaustein}}
}}

Technology provider

2020-09-03T07:54:00Z

Adtechnology:

===Vendor list of iq digital===
Here you will find the technology providers for marketing & advertising used in the iq digital portfolio, who collect, process and/or pass data to third parties in order to provide relevant content and advertising. </br></br>

This list applies to all technological services that use the following purposes on the websites of our marketing partners: </br></br>

*store and/or retrieve information on a device
*Select and deliver simple ads
*Create personalized ad profiles
*Select and deliver personalized ads
*Create a personalized content profile
*Select and deliver personalized content
*Measure display performance
*Measuring content performance
*Use market research to gain knowledge about target groups
*Develop and improve products
</br>
'''Version Status: 01.09.2020'''
{| class="wikitable" style="width:100%;text-align:left"
| style="height:40px;font-size:16px" | '''[https://ops.iqd-ao.de/vendors/Vendorenliste_Stand_01092020_EN.pdf Vendorlist iqd digital]'''
|}

Technology provider

2020-09-03T07:45:07Z

Adtechnology:

===Vendor list of iq digital===
Here you will find the technology providers for marketing & advertising used in the iq digital portfolio, who collect, process and/or pass data to third parties in order to provide relevant content and advertising. </br></br>

This list applies to all technological services that use the following purposes on the websites of our marketing partners: </br></br>

*store and/or retrieve information on a device
*Select and deliver simple ads
*Create personalized ad profiles
*Select and deliver personalized ads
*Create a personalized content profile
*Select and deliver personalized content
*Measure display performance
*Measuring content performance
*Use market research to gain knowledge about target groups
*Develop and improve products
</br>
'''Version Status: 12.08.2020'''
{| class="wikitable" style="width:100%;text-align:left"
| style="height:40px;font-size:16px" | '''[https://ops.iqd-ao.de/vendors/Vendorenliste_Stand_01092020_EN.pdf Vendorlist iqd digital]'''
|}

Native Ad (click-out)

2020-06-09T07:50:16Z

Adtechnology:

{{TechSpecsOnline
|galerie=[[File:Online Sonder Native Teaser.png|200px]]
|beschreibung=Native banner format (digital), consisting of an image-text combination, which adapts the given page layout of the web site. Playout is responsive for stationary and mobile web.
|technischeDaten={{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Text
|text1=(Responsive implementation by iq digital)
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=Stationary Web|abmessung={{abmessung|w=640|h=180}}|format=only Text with structure:<br/><br/>'''roof line:*''' max. 50 characters<br/>'''Title:''' max. 70 characters<br/>'''teaser body:''' max. 220 characters<br/><br/>*due to layout-requirements the teaser '''won't display''' a roof line, when displayed on süddeutsche.de}}
|teil2={{Anlieferungselement|bezeichnung=Mobile Web|abmessung={{abmessung|w=Viewportbreite|h=190}}|grundsaetzlich=min-Height with responsive overflow|format=responsive adaption of the text structure from stationary web into mobile ad format}}
}}
|bezeichnung2=Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=|abmessung={{abmessung|w=480|h=270}} (16:9)|format=JPG, PNG, GIF|gewicht= Initial Load: max. 150 KB}}
}}
}}
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) + Image (JPG, PNG, GIF) must be physically provided by the customer.}}
|3rdParty={{3rdParty|plattform=online|erlaubt=nein|}}
|besondereInformation=
{{Baustein|titel=Layout |text=The teaser is served '''responsively''' by iq digital for the stationary and mobile Web with corresponding native design in line with the specifications of the website. You supply '''text''' and '''1 image''' only '''once'''. Depending on the layout specification, the image is dynamically trimmed to a 4:3 format with central vanishing point via CSS. Outer areas (O, R, U and L) may be displayed in the non-visible area, and the image should therefore be laid out with content that is not of relevance in terms of advertising.}}
{{Baustein|titel=Characters|text=All character specifications for the structure include spaces. The max. character number is based on the section in question: kicker, title and teaser.}}
{{Baustein|titel=Disclaimer|text=Where a disclaimer is required for legal reasons to identify general or risk thresholds, iq digital provides an info button that “unfolds” the additional text in the teaser (max. 200 characters) via mouseover. A disclaimer text is only permitted in line with legal regulations and is not part of the native teaser. The text is displayed in contrasted form that differs from the native content.}}
{{Baustein|titel=Beispiel|text=[[File:Online Sonder Native Teaser Beispiel.png]]</br>
(Depiction of the above example varies depending on website and platform)}}
}}