https://techspecs.iqd-ao.de/en/api.php?action=feedcontributions&feedformat=atom&user=FpoissonTechnical Specifications - User contributions [en]2026-04-15T02:16:37ZUser contributionsMediaWiki 1.43.1https://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=918Native Advertorial Ad2023-12-13T13:56:00Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Audio Advertorial Ad.png|280px]]<br />
</br><br />
Placement of the teaser within the podcast in the PreRoll (1st ad slot after the intro) and placement of the extended spot in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=This ad expands the storytelling format with a longer post-roll placement. The advertising message is divided into two advertising blocks: A 30-second pre-roll teaser is thematically combined with a post-roll that can take up to 4 minutes of advertising time, so that the advertising message is spread over two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and are always distributed within one stream and within a fixed sequence.<br />
<br />
For this form of advertising, at least two different spots are required: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products ==<br />
The Native Advertorial Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre><br />
PreRoll-Teaser: max. 30 Sec<br />
Extended PostRoll: max. 240 Sec<br />
</pre><br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
<br />
|html5=Adaption to the file format & volume of the podcast: wave / mp3 format <br />
<br />
|besondereInformation=*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Podcast_ads&diff=917Podcast ads2023-12-13T13:43:29Z<p>Fpoisson: </p>
<hr />
<div><div class="chapterlist"><br />
<div class="clheader">Podcast ads</div><br />
*[[Native Advertorial Ad|Native Advertorial Ad]]<br />
*[[Native Audio Ad|Native Audio Ad]]<br />
*[[Native Audio Storytelling Ad|Native Audio Storytelling Ad]]<br />
*[[Native Extended Content Ad|Native Extended Content Ad]]<br />
</div><br />
<noinclude>[[Kategorie:Podcast]][[de:Podcast]]</noinclude></div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Extended_Content_Ad&diff=916Native Extended Content Ad2023-12-13T13:37:25Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Extended Content Ad.png|290px]]<br />
</br><br />
Placement after the editorial content of the podcast in the PostRoll as a closer (last ad slot after the content).<br />
<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
|beschreibung=This ad offers a longer advertising period at the end of the editorial part of the respective podcast. Up to 4 minutes are available in the extended PostRoll, so that products or topics that require more explanation find enough space in the advertising message. The format is particularly suitable for samples of your own podcast recordings, interviews or detailed stories. The ad is always placed after the editorial content, which is why the ads slot (PostRoll) is located outside (true post-roll / closer).<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
<br />
== Compatible Products ==<br />
The Native Extended Content Ad can be placed in all shows as a fixed booking or ad a cpm-based scalable volume product, only in the PostRoll position.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 240 Sec.<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 </pre><br />
<br />
|html5=Anpassung an Format & Lautstärke des Podcasts: wave / mp3-Format<br />
<br />
|besondereInformation=*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Native_Extended_Content_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Extended_Content_Ad&diff=915Native Extended Content Ad2023-12-13T13:36:54Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Extended Content Ad.png|290px]]<br />
</br><br />
Placement after the editorial content of the podcast in the PostRoll as a closer (last ad slot after the content).<br />
<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
|beschreibung=This ad offers a longer advertising period at the end of the editorial part of the respective podcast. Up to 4 minutes are available in the extended PostRoll, so that products or topics that require more explanation find enough space in the advertising message. The format is particularly suitable for samples of your own podcast recordings, interviews or detailed stories. The ad is always placed after the editorial content, which is why the ads slot (PostRoll) is located outside (true post-roll / closer).<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
<br />
== Compatible Products ==<br />
The Native Extended Content Ad can be placed in all shows as a fixed booking or ad a cpm-based scalable volume product, only in the PostRoll position.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 240 Sekunden<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 </pre><br />
<br />
|html5=Anpassung an Format & Lautstärke des Podcasts: wave / mp3-Format<br />
<br />
|besondereInformation=*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Native_Extended_Content_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Extended_Content_Ad&diff=914Native Extended Content Ad2023-12-13T13:35:14Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Extended Content Ad.png|290px]]<br />
</br><br />
Placement after the editorial content of the podcast in the PostRoll as a closer (last ad slot after the content).<br />
<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
|beschreibung=This ad offers a longer advertising period at the end of the editorial part of the respective podcast. Up to 4 minutes are available in the extended PostRoll, so that products or topics that require more explanation find enough space in the advertising message. The format is particularly suitable for samples of your own podcast recordings, interviews or detailed stories. The ad is always placed after the editorial content, which is why the ads slot (PostRoll) is located outside (true post-roll / closer).<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
<br />
== Compatible Products ==<br />
The Native Extended Content Ad can be placed in all shows as a fixed booking or ad a cpm-based scalable volume product, only in the PostRoll position.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 240 Sekunden<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 </pre><br />
<br />
|html5=Anpassung an Format & Lautstärke des Podcasts: wave / mp3-Format<br />
<br />
|besondereInformation=*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameEN=Native_Extended_Content_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Extended_Content_Ad&diff=913Native Extended Content Ad2023-12-13T13:34:40Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Extended Content Ad.png|290px]]<br />
</br><br />
Placement after the editorial content of the podcast in the PostRoll as a closer (last ad slot after the content).<br />
<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
|beschreibung=This ad offers a longer advertising period at the end of the editorial part of the respective podcast. Up to 4 minutes are available in the extended PostRoll, so that products or topics that require more explanation find enough space in the advertising message. The format is particularly suitable for samples of your own podcast recordings, interviews or detailed stories. The ad is always placed after the editorial content, which is why the ads slot (PostRoll) is located outside (true post-roll / closer).<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
<br />
== Compatible Products ==<br />
The Native Extended Content Ad can be placed in all shows as a fixed booking or ad a cpm-based scalable volume product, only in the PostRoll position.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 240 Sekunden<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 </pre><br />
<br />
|html5=Anpassung an Format & Lautstärke des Podcasts: wave / mp3-Format<br />
<br />
|besondereInformation=*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameEN=Native_Advertorial_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Extended_Content_Ad&diff=912Native Extended Content Ad2023-12-13T13:33:48Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Extended Content Ad.png|290px]]<br />
</br><br />
Placement after the editorial content of the podcast in the PostRoll as a closer (last ad slot after the content).<br />
<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
|beschreibung=This ad offers a longer advertising period at the end of the editorial part of the respective podcast. Up to 4 minutes are available in the extended PostRoll, so that products or topics that require more explanation find enough space in the advertising message. The format is particularly suitable for samples of your own podcast recordings, interviews or detailed stories. The ad is always placed after the editorial content, which is why the ads slot (PostRoll) is located outside (true post-roll / closer).<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
<br />
== Compatible Products ==<br />
The Native Extended Content Ad can be placed in all shows as a fixed booking or ad a cpm-based scalable volume product, only in the PostRoll position.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 240 Sekunden<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 </pre><br />
<br />
|html5=Anpassung an Format & Lautstärke des Podcasts: wave / mp3-Format<br />
<br />
|besondereInformation=• For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
• Direct Approach<br />
• Emotionalization<br />
• Clear Structure (intro and outro)<br />
• No reference to the editorial content permitted!<br />
• Neutral Speaker & Voice-Only:<br />
o No Music,<br />
o No Jingles,<br />
o No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameEN=Native_Advertorial_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Extended_Content_Ad&diff=911Native Extended Content Ad2023-12-13T13:30:00Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Extended Content Ad.png|290px]]<br />
</br><br />
Platzierung nach Inhalt des Podcasts in der PostRoll (letzter Adslot nach dem Inhalt).<br />
<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
|beschreibung=This ad offers a longer advertising period at the end of the editorial part of the respective podcast. Up to 4 minutes are available in the extended PostRoll, so that products or topics that require more explanation find enough space in the advertising message. The format is particularly suitable for samples of your own podcast recordings, interviews or detailed stories. The ad is always placed after the editorial content, which is why the ads slot (PostRoll) is located outside (true post-roll / closer).<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
<br />
== Compatible Products ==<br />
The Native Extended Content Ad can be placed in all shows as a fixed booking or ad a cpm-based scalable volume product, only in the PostRoll position.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 240 Sekunden<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 </pre><br />
<br />
|html5=Anpassung an Format & Lautstärke des Podcasts: wave / mp3-Format<br />
<br />
|besondereInformation=*Ad muss aus rechtlichen Gründen mit „Es folgt ein Werbebeitrag“ eingeleitet werden (bei nicht vorhandenem Disclaimer wird dieser Zusatz von uns hinzugefügt)<br />
*Direkte Ansprache; <br />
* Emotionalisierung; <br />
* Klare Struktur (Intro und Outro), <br />
* kein Bezug auf den redaktionellen Inhalt erlaubt!<br />
* Neutrale:r Sprecher:in & Voice-Only: <br />
* Keine Musik, <br />
* Keine Jingles, <br />
* Keine SFX<br />
<br />
|vorbehalt= ''' Vorbehalt ''' </br> iq digital behält sich vor, jedes Motiv in einer Einzelfallentscheidung freizugeben. Werbemittel, die den Spezifikationen nicht entsprechen, zu starke Reaktanzen hervorrufen oder die Nutzung und die generelle Ausspielung der Audiodatei des Podcasts beeinträchtigen, müssen von der liefernden Agentur korrigiert bzw. können abgelehnt werden. Die Technischen Spezifikationen der iq digital für Werbeaufträge können sich ändern. Deswegen gelten diese immer nur für den jeweiligen Werbeauftrag in der zum Zeitpunkt des Abschlusses des Werbeauftrags geltenden Fassung.<br />
<br />
|pagenameEN=Native_Advertorial_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Extended_Content_Ad&diff=910Native Extended Content Ad2023-12-13T13:17:31Z<p>Fpoisson: Created page with "{{TechSpecs |galerie= <div class="bold">wave / mp3-Format</div> 290px </br> Platzierung nach Inhalt des Podcasts in der PostRoll (letzter Adslot nach dem Inhalt). |podcast=podcast |anlieferungSonder=5 |beschreibung=Diese Ad bietet eine längere Werbezeit am Ende des redaktionellen Teils des jeweiligen Podcasts. Hier stehen bis zu 4 Minuten in der langen PostRoll zur Verfügung, sodass erklärungsbedürftigere Produkte..."</p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Extended Content Ad.png|290px]]<br />
</br><br />
Platzierung nach Inhalt des Podcasts in der PostRoll (letzter Adslot nach dem Inhalt).<br />
<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
|beschreibung=Diese Ad bietet eine längere Werbezeit am Ende des redaktionellen Teils des jeweiligen Podcasts. Hier stehen bis zu 4 Minuten in der langen PostRoll zur Verfügung, sodass erklärungsbedürftigere Produkte oder Anliegen in der Werbebotschaft genügend Platz finden. Das Format eignet sich besonders für Hörproben von eigenen Aufnahmen, Interviews oder für detaillierte Erzählungen. Die Ad ist stets dem redaktionellen Inhalt nachgestellt, weshalb sich der Adslot (PostRoll) außenliegend befindet.<br/><br/>Es wird mind. ein Spot benötigt. Es können auch mehrere Spots mit verschiedenen Gewichtungen in der Ausspielung eingesetzt werden.<br />
<br />
<br />
== Kompatible Produkte ==<br />
Die Native Extended Content Ad kann in allen Shows festplatziert oder TKP-basiert (Volumenbuchung) nur in einer PostRoll-Belegung eingesetzt werden.<br />
<br />
|technischeDaten= '''<big><br />
== Länge / Dauer: ==<br />
</big>'''<br />
<pre><br />
max. 240 Sekunden<br />
</pre><br />
<br />
'''<big><br />
== Lautstärke ==<br />
:</big>'''<br />
<pre>* -15 bis -17 LUFS,<br />
* True Peak darf -1,0 nicht überschreiten</pre><br />
<br />
|html5=Anpassung an Format & Lautstärke des Podcasts: wave / mp3-Format<br />
<br />
|besondereInformation=*Ad muss aus rechtlichen Gründen mit „Es folgt ein Werbebeitrag“ eingeleitet werden (bei nicht vorhandenem Disclaimer wird dieser Zusatz von uns hinzugefügt)<br />
*Direkte Ansprache; <br />
* Emotionalisierung; <br />
* Klare Struktur (Intro und Outro), <br />
* kein Bezug auf den redaktionellen Inhalt erlaubt!<br />
* Neutrale:r Sprecher:in & Voice-Only: <br />
* Keine Musik, <br />
* Keine Jingles, <br />
* Keine SFX<br />
<br />
|vorbehalt= ''' Vorbehalt ''' </br> iq digital behält sich vor, jedes Motiv in einer Einzelfallentscheidung freizugeben. Werbemittel, die den Spezifikationen nicht entsprechen, zu starke Reaktanzen hervorrufen oder die Nutzung und die generelle Ausspielung der Audiodatei des Podcasts beeinträchtigen, müssen von der liefernden Agentur korrigiert bzw. können abgelehnt werden. Die Technischen Spezifikationen der iq digital für Werbeaufträge können sich ändern. Deswegen gelten diese immer nur für den jeweiligen Werbeauftrag in der zum Zeitpunkt des Abschlusses des Werbeauftrags geltenden Fassung.<br />
<br />
|pagenameEN=Native_Advertorial_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Storytelling_Ad&diff=909Native Audio Storytelling Ad2023-12-13T13:14:35Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
</br><br />
[[File:Native Storytelling Ad.png|280px]]<br />
Placement within the podcast in the PreRoll (1st ad slot after the intro) and in the PostRoll (last ad slot after the content).<br />
|podcast=podcast<br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=The storytelling format combines a pre-roll and a post-roll placement, so that the advertising message is stretched across two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and the ads are always distributed within a stream and within a fixed sequence.<br />
<br />
Two different spots are required for this form of advertising: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Storytelling Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 30 Sec per Spot (Pre- and Post-Roll)<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0<br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Audio_Storytelling_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Storytelling_Ad&diff=908Native Audio Storytelling Ad2023-12-13T12:55:38Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
</br><br />
[[File:Native Storytelling Ad.png|280px]]<br />
Placement within the podcast in the PreRoll (1st ad slot after the intro) and in the PostRoll (last ad slot after the content).<br />
|podcast=podcast<br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=The storytelling format combines a pre-roll and a post-roll placement, so that the advertising message is stretched across two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and the ads are always distributed within a stream and within a fixed sequence.<br />
<br />
Two different spots are required for this form of advertising: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Storytelling Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 30 Sec per Spot (Pre- and Post-Roll)<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0<br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Storytelling_Ad&diff=907Native Audio Storytelling Ad2023-12-13T12:53:29Z<p>Fpoisson: </p>
<hr />
<div>[[File:Native Storytelling Ad.png|280px]]<br />
{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
</br><br />
[[Datei:Native Audio Advertorial Ad.png|290px]]<br />
Placement within the podcast in the PreRoll (1st ad slot after the intro) and in the PostRoll (last ad slot after the content).<br />
|podcast=podcast<br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=The storytelling format combines a pre-roll and a post-roll placement, so that the advertising message is stretched across two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and the ads are always distributed within a stream and within a fixed sequence.<br />
<br />
Two different spots are required for this form of advertising: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Storytelling Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 30 Sec per Spot (Pre- and Post-Roll)<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0<br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Storytelling_Ad&diff=906Native Audio Storytelling Ad2023-12-13T12:51:40Z<p>Fpoisson: </p>
<hr />
<div>[[File:Native Storytelling Ad.png|280px]]<br />
{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Audio Advertorial Ad.png|290px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st ad slot after the intro) and in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=The storytelling format combines a pre-roll and a post-roll placement, so that the advertising message is stretched across two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and the ads are always distributed within a stream and within a fixed sequence.<br />
<br />
Two different spots are required for this form of advertising: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Storytelling Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 30 Sec per Spot (Pre- and Post-Roll)<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0<br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=File:Native_Storytelling_Ad.png&diff=905File:Native Storytelling Ad.png2023-12-13T12:51:24Z<p>Fpoisson: </p>
<hr />
<div>1st and last slot</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Storytelling_Ad&diff=904Native Audio Storytelling Ad2023-12-13T12:46:24Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Audio Advertorial Ad.png|290px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st ad slot after the intro) and in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=The storytelling format combines a pre-roll and a post-roll placement, so that the advertising message is stretched across two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and the ads are always distributed within a stream and within a fixed sequence.<br />
<br />
Two different spots are required for this form of advertising: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Storytelling Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 30 Sec per Spot (Pre- and Post-Roll)<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0<br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Storytelling_Ad&diff=903Native Audio Storytelling Ad2023-12-13T12:37:41Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[File:Native Audio Ad.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st ad slot after the intro) and in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=The storytelling format combines a pre-roll and a post-roll placement, so that the advertising message is stretched across two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and the ads are always distributed within a stream and within a fixed sequence.<br />
<br />
Two different spots are required for this form of advertising: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Storytelling Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 30 Sec per Spot (Pre- and Post-Roll)<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0<br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Storytelling_Ad&diff=902Native Audio Storytelling Ad2023-12-13T12:36:34Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st ad slot after the intro) and in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=The storytelling format combines a pre-roll and a post-roll placement, so that the advertising message is stretched across two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and the ads are always distributed within a stream and within a fixed sequence.<br />
<br />
Two different spots are required for this form of advertising: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Storytelling Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
max. 30 Sec per Spot (Pre- and Post-Roll)<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0<br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Storytelling_Ad&diff=901Native Audio Storytelling Ad2023-12-13T12:25:31Z<p>Fpoisson: Created page with "{{TechSpecs |galerie= <div class="bold">wave / mp3-Format</div> 280px </br> Placement (depending on the booking) within the podcast in the PreRoll (1st ad slot after the intro), MidRoll (2nd ad slot in the middle of the content) and/or in the PostRoll (last ad slot after the content). |podcast=podcast |anlieferungSonder=5 |beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The..."</p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement (depending on the booking) within the podcast in the PreRoll (1st ad slot after the intro), MidRoll (2nd ad slot in the middle of the content) and/or in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The Adslot placements PreRoll and MidRoll are located internally, i.e. within the podcast stream. The PostRoll is a true post-roll placement (closer) that shows the spot after the editorial content. Please mind the variant of your sales product.<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Audio Ad can be used in all positions in any podcast product and has no limitations regarding ad products.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
* max. 30 Sec<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Ad&diff=900Native Audio Ad2023-12-08T16:14:19Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement (depending on the booking) within the podcast in the PreRoll (1st ad slot after the intro), MidRoll (2nd ad slot in the middle of the content) and/or in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The Adslot placements PreRoll and MidRoll are located internally, i.e. within the podcast stream. The PostRoll is a true post-roll placement (closer) that shows the spot after the editorial content. Please mind the variant of your sales product.<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Audio Ad can be used in all positions in any podcast product and has no limitations regarding ad products.<br />
<br />
|technischeDaten= '''<big><br />
== Length / Duration: ==<br />
</big>'''<br />
<pre><br />
* max. 30 Sec<br />
</pre><br />
<br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Ad&diff=899Native Audio Ad2023-12-08T16:13:13Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement (depending on the booking) within the podcast in the PreRoll (1st ad slot after the intro), MidRoll (2nd ad slot in the middle of the content) and/or in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The Adslot placements PreRoll and MidRoll are located internally, i.e. within the podcast stream. The PostRoll is a true post-roll placement (closer) that shows the spot after the editorial content. Please mind the variant of your sales product.<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Audio Ad can be used in all positions in any podcast product and has no limitations regarding ad products.<br />
<br />
|technischeDaten= '''<big><br />
== Länge / Dauer: ==<br />
</big>'''<br />
<pre><br />
* max. 30 Sec<br />
</pre><br />
<br />
'''<big><br />
== Lautstärke ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameDE=Native_Advertorial_Ad <br />
<br />
}}<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Ad&diff=898Native Audio Ad2023-12-08T16:12:23Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement (depending on the booking) within the podcast in the PreRoll (1st ad slot after the intro), MidRoll (2nd ad slot in the middle of the content) and/or in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The Adslot placements PreRoll and MidRoll are located internally, i.e. within the podcast stream. The PostRoll is a true post-roll placement (closer) that shows the spot after the editorial content. Please mind the variant of your sales product.<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Audio Ad can be used in all positions in any podcast product and has no limitations regarding ad products.<br />
<br />
|technischeDaten= '''<big><br />
== Länge / Dauer: ==<br />
</big>'''<br />
<pre><br />
* max. 30 Sec<br />
</pre><br />
<br />
'''<big><br />
== Lautstärke ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameEN=Native_Advertorial_Ad <br />
<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Ad&diff=897Native Audio Ad2023-12-08T16:09:12Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement (depending on the booking) within the podcast in the PreRoll (1st ad slot after the intro), MidRoll (2nd ad slot in the middle of the content) and/or in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The Adslot placements PreRoll and MidRoll are located internally, i.e. within the podcast stream. The PostRoll is a true post-roll placement (closer) that shows the spot after the editorial content. Please mind the variant of your sales product.<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Audio Ad can be used in all positions in any podcast product and has no limitations regarding ad products.<br />
<br />
|technischeDaten= '''<big><br />
== Länge / Dauer: ==<br />
</big>'''<br />
<pre><br />
* max. 30 Sec<br />
</pre><br />
<br />
'''<big><br />
== Lautstärke ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameEN=Native_Advertorial_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Ad&diff=896Native Audio Ad2023-12-08T16:08:48Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement (depending on the booking) within the podcast in the PreRoll (1st ad slot after the intro), MidRoll (2nd ad slot in the middle of the content) and/or in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The Adslot placements PreRoll and MidRoll are located internally, i.e. within the podcast stream. The PostRoll is a true post-roll placement (closer) that shows the spot after the editorial content. Please mind the variant of your sales product.<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Audio Ad can be used in all positions in any podcast product and has no limitations regarding ad products.<br />
<br />
|technischeDaten= '''<big><br />
== Länge / Dauer: ==<br />
</big>'''<br />
<pre><br />
* max. 30 Sec<br />
</pre><br />
<br />
'''<big><br />
== Lautstärke ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
|html5= Anpassung an Format & Lautstärke des Podcasts: wave / mp3-Format<br />
<br />
|besondereInformation=*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameEN=Native_Advertorial_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Audio_Ad&diff=895Native Audio Ad2023-12-08T16:07:04Z<p>Fpoisson: Created page with "{{TechSpecs |galerie= <div class="bold">wave / mp3-Format</div> 280px </br> Platzierung (abhängig von Buchung) innerhalb des Podcasts in der PreRoll (1. Adslot nach dem Intro), MidRoll (2. Adslot mitten im Inhalt) und/ oder in der PostRoll (letzter Adslot nach dem Inhalt). |podcast=podcast |anlieferungSonder=5 |beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The Adslot pl..."</p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Platzierung (abhängig von Buchung) innerhalb des Podcasts in der PreRoll (1. Adslot nach dem Intro), MidRoll (2. Adslot mitten im Inhalt) und/ oder in der PostRoll (letzter Adslot nach dem Inhalt).<br />
<br />
|podcast=podcast <br />
|anlieferungSonder=5<br />
<br />
<br />
<br />
|beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The Adslot placements PreRoll and MidRoll are located internally, i.e. within the podcast stream. The PostRoll is a true post-roll placement (closer) that shows the spot after the editorial content. Please mind the variant of your sales product.<br />
<br />
At least one spot is required. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products: ==<br />
The Native Audio Ad can be used in all positions in any podcast product and has no limitations regarding ad products.<br />
<br />
|technischeDaten= '''<big><br />
== Länge / Dauer: ==<br />
</big>'''<br />
<pre><br />
* max. 30 Sec<br />
</pre><br />
<br />
'''<big><br />
== Lautstärke ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
|html5= Anpassung an Format & Lautstärke des Podcasts: wave / mp3-Format<br />
<br />
|besondereInformation=* Direkte Ansprache; <br />
* Emotionalisierung; <br />
* Klare Struktur (Intro und Outro), <br />
* kein Bezug auf den redaktionellen Inhalt erlaubt!<br />
* Neutrale:r Sprecher:in & Voice-Only: <br />
* Keine Musik, <br />
* Keine Jingles, <br />
* Keine SFX<br />
<br />
|vorbehalt= ''' Conditions''' </br>iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
|pagenameEN=Native_Advertorial_Ad <br />
<br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Podcast_ads&diff=894Podcast ads2023-12-08T15:58:23Z<p>Fpoisson: </p>
<hr />
<div><div class="chapterlist"><br />
<div class="clheader">Podcast ads</div><br />
*[[Podcast Spot|Podcast Spot]]<br />
*[[Native Advertorial Ad|Native Advertorial Ad]]<br />
*[[Native Audio Ad|Native Audio Ad]]<br />
*[[Native Audio Storytelling Ad|Native Audio Storytelling Ad]]<br />
*[[Native Extended Content Ad|Native Extended Content Ad]]<br />
</div><br />
<noinclude>[[Kategorie:Podcast]][[de:Podcast]]</noinclude></div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=893Native Advertorial Ad2023-12-08T15:41:27Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Native Audio Advertorial Ad.png|280px]]<br />
</br><br />
Placement of the teaser within the podcast in the PreRoll (1st ad slot after the intro) and placement of the extended spot in the PostRoll (last ad slot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=This ad expands the storytelling format with a longer post-roll placement. The advertising message is divided into two advertising blocks: A 30-second pre-roll teaser is thematically combined with a post-roll that can take up to 4 minutes of advertising time, so that the advertising message is spread over two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and are always distributed within one stream and within a fixed sequence.<br />
<br />
For this form of advertising, at least two different spots are required: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products ==<br />
The Native Advertorial Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre><br />
PreRoll-Teaser: max. 30 Sec<br />
Extended PostRoll: max. 240 Sec<br />
</pre><br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
<br />
|html5=Adaption to the file format & volume of the podcast: wave / mp3 format <br />
<br />
|besondereInformation=*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Podcast_Spot <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=892Native Advertorial Ad2023-12-08T15:25:57Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st adslot after the intro), MidRoll (2nd adslot in the middle of the content) or in the PostRoll (last adslot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=This ad expands the storytelling format with a longer post-roll placement. The advertising message is divided into two advertising blocks: A 30-second pre-roll teaser is thematically combined with a post-roll that can take up to 4 minutes of advertising time, so that the advertising message is spread over two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and are always distributed within one stream and within a fixed sequence.<br />
<br />
For this form of advertising, at least two different spots are required: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products ==<br />
The Native Advertorial Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre><br />
PreRoll-Teaser: max. 30 Sec<br />
Extended PostRoll: max. 240 Sec<br />
</pre><br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
<br />
|html5=Adaption to the file format & volume of the podcast: wave / mp3 format <br />
<br />
|besondereInformation=*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Podcast_Spot <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=891Native Advertorial Ad2023-12-08T15:24:50Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st adslot after the intro), MidRoll (2nd adslot in the middle of the content) or in the PostRoll (last adslot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=This ad expands the storytelling format with a longer post-roll placement. The advertising message is divided into two advertising blocks: A 30-second pre-roll teaser is thematically combined with a post-roll that can take up to 4 minutes of advertising time, so that the advertising message is spread over two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and are always distributed within one stream and within a fixed sequence.<br />
<br />
For this form of advertising, at least two different spots are required: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products ==<br />
The Native Advertorial Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre><br />
PreRoll-Teaser: max. 30 Sec<br />
Extended PostRoll: max. 240 Sec<br />
</pre><br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
<br />
|html5=Adaption to the file format & volume of the podcast: wave / mp3 format <br />
<br />
|besondereInformation= * Direct approach; <br />
*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Podcast_Spot <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=890Native Advertorial Ad2023-12-08T15:19:49Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st adslot after the intro), MidRoll (2nd adslot in the middle of the content) or in the PostRoll (last adslot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=This ad expands the storytelling format with a longer post-roll placement. The advertising message is divided into two advertising blocks: A 30-second pre-roll teaser is thematically combined with a post-roll that can take up to 4 minutes of advertising time, so that the advertising message is spread over two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and are always distributed within one stream and within a fixed sequence.<br />
<br />
For this form of advertising, at least two different spots are required: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products ==<br />
The Native Advertorial Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre><br />
PreRoll-Teaser: max. 30 Sec<br />
Extended PostRoll: max. 240 Sec<br />
</pre><br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
<br />
<br />
|html5={{Baustein|titel= |text=Adaption to the file format & volume of the podcast: wave / mp3 format}}<br />
<br />
<br />
|besondereInformation= * Direct approach; <br />
*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
**No Jingles,<br />
**No SFX<br />
<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Podcast_Spot <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=889Native Advertorial Ad2023-12-08T15:19:25Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st adslot after the intro), MidRoll (2nd adslot in the middle of the content) or in the PostRoll (last adslot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=This ad expands the storytelling format with a longer post-roll placement. The advertising message is divided into two advertising blocks: A 30-second pre-roll teaser is thematically combined with a post-roll that can take up to 4 minutes of advertising time, so that the advertising message is spread over two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and are always distributed within one stream and within a fixed sequence.<br />
<br />
For this form of advertising, at least two different spots are required: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products ==<br />
The Native Advertorial Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre><br />
PreRoll-Teaser: max. 30 Sec<br />
Extended PostRoll: max. 240 Sec<br />
</pre><br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
<br />
<br />
|html5={{Baustein|titel= |text=Adaption to the file format & volume of the podcast: wave / mp3 format}}<br />
<br />
<br />
|besondereInformation= * Direct approach; <br />
*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
o No Jingles,<br />
o No SFX<br />
<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Podcast_Spot <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=888Native Advertorial Ad2023-12-08T15:18:55Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st adslot after the intro), MidRoll (2nd adslot in the middle of the content) or in the PostRoll (last adslot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=This ad expands the storytelling format with a longer post-roll placement. The advertising message is divided into two advertising blocks: A 30-second pre-roll teaser is thematically combined with a post-roll that can take up to 4 minutes of advertising time, so that the advertising message is spread over two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and are always distributed within one stream and within a fixed sequence.<br />
<br />
For this form of advertising, at least two different spots are required: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products ==<br />
The Native Advertorial Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre><br />
PreRoll-Teaser: max. 30 Sec<br />
Extended PostRoll: max. 240 Sec<br />
</pre><br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
<br />
<br />
|html5={{Baustein|titel= |text=Adaption to the file format & volume of the podcast: wave / mp3 format}}<br />
<br />
<br />
|besondereInformation= * Direct approach; <br />
*For legal reasons, the extended PostRoll ad must be introduced with an advertising separator e.g. “Es folgt ein Werbebeitrag” (English: Advertising follows); if the delivered spot does not integrate this disclaimer, we will add this disclaimer<br />
*Direct Approach<br />
*Emotionalization<br />
*Clear Structure (intro and outro)<br />
*No reference to the editorial content permitted!<br />
*Neutral Speaker & Voice-Only:<br />
**No Music,<br />
<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Podcast_Spot <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=887Native Advertorial Ad2023-12-08T15:17:49Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st adslot after the intro), MidRoll (2nd adslot in the middle of the content) or in the PostRoll (last adslot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=This ad expands the storytelling format with a longer post-roll placement. The advertising message is divided into two advertising blocks: A 30-second pre-roll teaser is thematically combined with a post-roll that can take up to 4 minutes of advertising time, so that the advertising message is spread over two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and are always distributed within one stream and within a fixed sequence.<br />
<br />
For this form of advertising, at least two different spots are required: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
== Compatible Products ==<br />
The Native Advertorial Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes.<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre><br />
PreRoll-Teaser: max. 30 Sec<br />
Extended PostRoll: max. 240 Sec<br />
</pre><br />
'''<big><br />
== Volume / Loudness ==<br />
:</big>'''<br />
<pre>* between -15 and -17 LUFS,<br />
* True Peak cannot exceed -1,0 <br />
</pre><br />
<br />
<br />
|html5={{Baustein|titel= |text=Adaption to the file format & volume of the podcast: wave / mp3 format}}<br />
<br />
<br />
|besondereInformation= * Direct approach; <br />
* emotionalization; <br />
* Clear structure (intro and outro), <br />
* no reference to the editorial content allowed!<br />
* Neutral Speakers & Voice-Only: <br />
* No Music, <br />
* no Jingles, <br />
* no SFX<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Podcast_Spot <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=886Native Advertorial Ad2023-12-08T15:14:04Z<p>Fpoisson: </p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st adslot after the intro), MidRoll (2nd adslot in the middle of the content) or in the PostRoll (last adslot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=This ad expands the storytelling format with a longer post-roll placement. The advertising message is divided into two advertising blocks: A 30-second pre-roll teaser is thematically combined with a post-roll that can take up to 4 minutes of advertising time, so that the advertising message is spread over two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and are always distributed within one stream and within a fixed sequence.<br />
<br />
For this form of advertising, at least two different spots are required: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution.<br />
<br />
<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre> max. 30 seconds</pre><br />
'''<big><br />
== Loudness ==<br />
:</big>'''<br />
<pre> <br />
* -15 to -17 LUFS,<br />
* True peak must not exceed -1.0 <br />
</pre><br />
<br />
<br />
|html5={{Baustein|titel= |text=Adjustment to podcast format & volume: wave / mp3 format}}<br />
<br />
<br />
|besondereInformation= * Direct approach; <br />
* emotionalization; <br />
* Clear structure (intro and outro), <br />
* no reference to the editorial content allowed!<br />
* Neutral Speakers & Voice-Only: <br />
* No Music, <br />
* no Jingles, <br />
* no SFX<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Podcast_Spot <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoissonhttps://techspecs.iqd-ao.de/en/index.php?title=Native_Advertorial_Ad&diff=885Native Advertorial Ad2023-12-08T15:13:31Z<p>Fpoisson: Created page with "{{TechSpecs |galerie= <div class="bold">wave / mp3-Format</div> 280px </br> Placement within the podcast in the PreRoll (1st adslot after the intro), MidRoll (2nd adslot in the middle of the content) or in the PostRoll (last adslot after the content). |podcast=podcast |anlieferungSonder= 5 |platzierung= |beschreibung=Depending on the placement booked, the podcast spot will be played in the pre-roll, mid-roll or post-roll. The pre-roll and mid-r..."</p>
<hr />
<div>{{TechSpecs<br />
<br />
|galerie=<br />
<div class="bold">wave / mp3-Format</div><br />
[[Datei:Image001.png|280px]]<br />
</br><br />
Placement within the podcast in the PreRoll (1st adslot after the intro), MidRoll (2nd adslot in the middle of the content) or in the PostRoll (last adslot after the content).<br />
|podcast=podcast <br />
|anlieferungSonder= 5<br />
|platzierung=<br />
|beschreibung=Depending on the placement booked, the podcast spot will be played in the pre-roll, mid-roll or post-roll. The pre-roll and mid-roll ad slot placements are internal, i.e. within the podcast stream. The post-roll is a true post-roll placement that plays the spot after the editorial content. Therefore, please note the variant of your sales product.<br />
<br />
<br />
|technischeDaten= <br />
== Length / duration: ==<br />
</big>'''<br />
<pre> max. 30 seconds</pre><br />
'''<big><br />
== Loudness ==<br />
:</big>'''<br />
<pre> <br />
* -15 to -17 LUFS,<br />
* True peak must not exceed -1.0 <br />
</pre><br />
<br />
<br />
|html5={{Baustein|titel= |text=Adjustment to podcast format & volume: wave / mp3 format}}<br />
<br />
<br />
|besondereInformation= * Direct approach; <br />
* emotionalization; <br />
* Clear structure (intro and outro), <br />
* no reference to the editorial content allowed!<br />
* Neutral Speakers & Voice-Only: <br />
* No Music, <br />
* no Jingles, <br />
* no SFX<br />
<br />
|vorbehalt= ''' Conditions ''' </br> iq digital reserves the right to approve each motif on a case-by-case basis. Ads that do not meet the specifications, cause too much reactance or impair the use and general playout of the audio file of the podcast must be corrected by the delivering agency or can be rejected. The technical specifications of iq digital for advertising orders are subject to change. For this reason, these always only apply to the respective advertising order in the version valid at the time the advertising order was concluded.<br />
<br />
|pagenameDE=Podcast_Spot <br />
<br />
}}<br />
<br />
[[Kategorie:Podcast]][[Kategorie:Podcast]]</div>Fpoisson