Technical Specifications - User contributions [en]

Stationary ads

2025-08-12T08:32:28Z

Ppeters:

<div class="chapterlist">
<div class="clheader">Stationary ads</div>
*Standard ad fromats
*[[Superbanner]]
*[[(Wide) Skyscraper]]
*[[Medium Rectangle]]
*[[Sliding Medium Rectangle]]

*Premium Ad Package
*[[Sitebar Ad]]
*[[Halfpage Ad]]
*[[Sliding Halfpage Ad]]
*[[Billboard Ad]]
*IAB New Ad Portfolio (static-size)



*[[Banner 4:1]]
*[[Banner 3:1]]
*[[Banner 2:1]]

*Ad specials
*[[Interscroller]]
*[[Wallpaper]]
*[[Fireplace]]
*[[Dynamic Fireplace]]
*[[Double Sitebar Ad]]
*[[Page Skin]]
*[[Value Ad]]
*[[Sliding Skin]]
*[[Cube Ad]]


*[[Cinema Ad]]

*[[Premium-Button]]
*[[Content Sitebar]]
*Ad format combinations
*[[AdBundle Stationary]]


*[[Rollover Event]]
*[[Homepage Takeover]]
*[[Channel Takeover]]
*Native ad formats
*[[Native Ad (click-out)]]
</div>
<noinclude>[[Category:Online]][[de:Stationäre Werbeformen]]</noinclude>

Mobile Vertical Video Interscroller

2025-06-03T16:10:37Z

Ppeters:

{{TechSpecsMobile
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="200px">
Interscroller_mob_1.png|Position of the ad in the background
Interscroller_mob_2.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1080|h=1920}}|seitenverhaeltnis=9:16|dauer=max. 30 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=338|h=600}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=nein|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
|kategorieAPP=nein
|kategorieAMP=nein
<includeonly>|wirdReferenziert=true</includeonly>
}}

Mobile Horizontal Video Interscroller

2025-06-03T16:10:05Z

Ppeters:

{{TechSpecsMobile
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="200px">
Interscroller_mob_v1.png|Position of the ad in the background
Interscroller_mob_v2.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 15 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=320|h=180}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=nein|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
|kategorieAPP=nein
|kategorieAMP=nein
<includeonly>|wirdReferenziert=true</includeonly>
}}

Mobile InTxt Vertical Video Ad

2025-06-03T16:09:18Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Interscroller_mob_1.png|200px]]
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1080|h=1920}}|seitenverhaeltnis=9:16|dauer=max. 30 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=338|h=600}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 files}}
|3rdParty={{3rdParty|typ= aa VAST redirect|erlaubt=nein|anmerkung='''VPAID is not permitted!'''}}
|besondereInformation={{Baustein|titel=Mode of operation|text=If the content video ad is scrolled into the visible area of the user, the video starts without sound. The height of the video is determined by the 16:9 format. The video pauses below the visibility threshold of 50% and only plays again if the player has at least 50% visibility in the visible area.

'''All functionalities, including hosting, are handled by iq digital.'''}}
{{Baustein|titel=Sound|text=The sound is always started in response to a click on the corresponding button.}}
{{Baustein|titel=Scaling|text=Please note that, due to the scaling of the video to the content column width of the article, player formats may be served that are different from the original video format depending on the environment.}}
{{VastRedirect}}
|kategorieVideo=ja
}}

Mobile InTxt Horizontal Video Ad

2025-06-03T16:08:36Z

Ppeters:

{{TechSpecsMobile
|anlieferungStandard=5
|anlieferungSonder=
|galerie=[[File:Mobile_Content_Video_Ad.png|x300px]]
|beschreibung=We offer three different formats for this banner format: Mobile Content Video Ad. The video content of the ad starts when it comes into the user’s viewport. The video starts with sound off by default. The dimensions of the ad are defined by the width, which is always 100% of the website in combination with the respective aspect ratio: 16:9. The video pauses when less than 50% of the ad are visible and restarts when more than 50% are in the viewport again. Sound can be activated by user interaction. Under iOS, the video starts in fullscreen mode by clicking on the “play” button.
|technischeDaten={{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Mobile InTxt Video Ad
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=16:9 format|abmessung={{Abmessung|w=at least 1920|h=1080}}|format=mp4, h.264, 30fps|gewicht={{Gewicht|w=2|typ=MB}}|seitenverhaeltnis=16:9|dauer=max. 30 seconds}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 files}}
|besondereInformation={{Baustein|titel=Broadband targeting|text=Broadband targeting is required.}}
{{VastRedirect}}
|endgeraete=nur IOS- und Android-fähige Endgeräte
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=nein|anmerkung='''VPAID is not permitted'''}}
|sortierung=Content Video Ad
|kategorieAPP=nein
|kategorieAMP=nein
}}

Vertical Video Sitebar Ad

2025-06-03T16:08:14Z

Ppeters:

{{TechSpecsOnline
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="200px">
Vertical_Video_Sitebar_Ad.png
</gallery>
|beschreibung=Vertical video format with 100% visibility. The ad moves along as you scroll, acting like a moving image poster on the right side.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=UND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1080|h=1920}}|seitenverhaeltnis=9:16|dauer=max. 30 Sekunden|format=.MP4-Datei H.264}}
}}
|bezeichnung2=Still Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=338|h=600}}|format=jpg, png, gif|gewicht=max. 200KB}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= als VAST Redirect|erlaubt=nein|anmerkung='''VPAID ist nicht zulässig'''}}
|besondereInformation=
{{Baustein|titel=Funktionsweise|text=The ad is fixed next to the content. The video starts without sound, which can be activated by the user.}}
|kategorieAPP=nein
|kategorieAMP=nein
<includeonly>|wirdReferenziert=true</includeonly>
}}

Horizontal Video Interscroller

2025-06-03T16:07:15Z

Ppeters:

{{TechSpecsOnline
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="400px">
Interscroller_onl_2.png|Position of the ad in the background
Interscroller_onl_1.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 15 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=889|h=500}}|format=jpg, png|{{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=nein|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
<includeonly>|wirdReferenziert=true</includeonly>
}}

InTxt Horizontal Video Ad

2025-06-03T16:05:59Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Outstream.png|200px]]
|technischeDaten={{Anlieferungselement|bezeichnung=InTxt Video Ad|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 30 seconds|format=.MP4-file H.264|gewicht={{Gewicht|w=4|typ=MB}}}}
|html5={{HTML5|erlaubt=ja|typ=MP4 files}}
|3rdParty={{3rdParty|typ= as VAST redirect|erlaubt=nein|anmerkung='''VPAID is not permitted!'''}}
|besondereInformation={{Baustein|titel=Mode of operation|text=If the content video ad is scrolled into the visible area of the user, the video starts without sound. The height of the video is determined by the 16:9 format. The video pauses below the visibility threshold of 50% and only plays again if the player has at least 50% visibility in the visible area.

'''All functionalities, including hosting, are handled by iq digital.'''}}
{{Baustein|titel=Sound|text=The sound is always started in response to a click on the corresponding button.}}
{{Baustein|titel=Scaling|text=Please note that, due to the scaling of the video to the content column width of the article, player formats may be served that are different from the original video format depending on the environment.}}
{{VastRedirect}}
|kategorieVideo=ja
}}

Video Branding Ad - Stationary

2025-05-26T07:40:26Z

Ppeters:

{{TechSpecsOnline
|galerie=
<div class="bold">STATIONARY</div>
[[Datei:VideoBrandingAd_online.png|280px]]
|beschreibung='''STATIONARY VARIANT OF THE VIDEO BRANDING AD!''' (Please note the variant of your sales product - as this format has different asset requirements depending on the booking type '''Stationary/Mobile/Digital''').</br></br>This ad implements a large-scale video branding in the viewport of the browser, which is permanently fixed in the visible area of the user and is clickable for the forwarding to the customer page.
|technischeDaten=The following specifies which components are required.
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Component 1:
|text1=
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung= Video|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 30 sec.|format=.MP4-Datei H.264}}
|teil2={{Anlieferungselement|bezeichnung= Video Frontpage|abmessung={{Abmessung|w=640|h=360}}|format=jpg, png|gewicht={{Gewicht Mobile Standard}}}}
}}
|bezeichnung2=Component 2
|text2=
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung= Background image|abmessung={{Abmessung|w=1920|h=1080}} (16:9)|format=jpg, png|gewicht=Initial Load: max. 200 KB}}
}}
|bezeichnung3=Component 3 (optional)
|text3=
|teil3={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=Left Sitebar|abmessung=Dynamic (=responsive, =100% x 100%) in width and height. The ad should scale according to the aspect ratio of {{AbmessungRatio|w=1|h=2}} |format=png (with transparent stage)|gewicht=Initial Load: max. 200 KB}}
}}
}}
|html5={{Baustein|titel='''Only''' as a physical file|text=Delivery of '''Background image:''' as JPG, PNG, '''Left Sitebar''' as PNG, '''Video:''' as MP4-Datei possible}}
|3rdParty=
|besondereInformation=

{{Baustein|titel=Component 1: Video|text= The video is the core component of this advertising format and is played in the permanently visible area. If the video has been scrolled/loaded out of the visibility threshold of the ad slot, the video positions itself "sticky" with appropriate scaling (16:9) in the available area between content and browser viewport.}}

{{Baustein|titel=Component 2: Background image|text=The image is to be provided in a 16:9 format and will be '''scaled''' for optimised display in the background of the website and the advertising placement. The display may differ from the original size and areas of the background image may be displayed outside the visible area of the browser. The alignment is centred in the browser viewports. Please avoid advertising-relevant information (e.g. texts, logos) within your background motif, as no guarantee can be given for proper display depending on the device resolution and website. Recesses and white areas within the background image should be avoided. Iq digital reserves the right to reject the creation in such cases.}}
{{Baustein|titel=Komponente 3: Left Sitebar (optional)|text=Please note that the advertising element requires a '''transparent stage''' to obtain the transparency effect. Please design the content independently of the background image, as scaling effects can lead to different representations.}}

|pagenameEN=Video Branding Ad
}}

Video ads

2025-04-28T07:40:57Z

Ppeters:

<div class="chapterlist">
<div class="clheader">Video ads</div>
*Out-Stream - Stationary
*[[InTxt Horizontal Video Ad]]
*[[Video Branding Ad - Stationary]]
*[[Horizontal Video Interscroller]]
*[[Vertical Video Sitebar Ad]]
*Out-Stream - Mobile
*[[Mobile InTxt Horizontal Video Ad]]
*[[Mobile InTxt Vertical Video Ad]]
*[[Mobile Movie Ad]]
*[[Mobile Horizontal Video Interscroller]]
*[[Mobile Vertical Video Interscroller]]
*In-Stream - Linear Video Ads
*[[Non Skippable Ad]]
*[[Skippable Ad]]
*[[Bumper Ad]]

</div>
<noinclude>[[Category:Video]][[de:Video Werbeformen]]</noinclude>

Video ads

2025-04-28T07:40:36Z

Ppeters:

<div class="chapterlist">
<div class="clheader">Video ads</div>
*Out-Stream - Stationary
*[[InTxt Horizontal Video Ad]]
*[[Video Branding Ad - Stationary]]
*[[Horizontal Video Interscroller]]
*[[Vertical Video Sitebar Ad]]
*Out-Stream - Mobile
*[[Mobile InTxt Horizontal Video Ad]]
*[[Mobile InTxt Vertical Video Ad]]
*[[Mobile Movie Ad]]
*[[Mobile Horizontal Video Interscroller]]
*[[Mobile Vertical Video Interscroller]]
*In-Stream - Linear Video Ads
*[[Non Skippable Ad]]
*[[Skippable Ad]]
*[[Bumper Ad]]
<--*[[Stories Vertical Video Ad]]-->
</div>
<noinclude>[[Category:Video]][[de:Video Werbeformen]]</noinclude>

NL Native Impact Ad

2025-03-28T21:22:49Z

Ppeters:

{{TechSpecsOnline
|beschreibung=Native banner format (digital), consisting of a combination of image and text, which adapts to the specified page layout of the website. For delivery, the technical specifications for both stationary and mobile web should be provided.
|technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=400}}
|custom=<div class="format"><div class="bezeichnung">jpg image:</div><div class="wert">600 x 200 px</div></div>
|custom2=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 50 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 50 characters, max. 70 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 180 characters, max. 220 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">15pt</div></div>
|custom8=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">13pt</div></div>
}}
|technischeDaten2={{Anlieferungselement|bezeichnung=Mobile web|abmessung={{abmessung|w=300|h=400}}
|custom=<div class="format"><div class="bezeichnung">jpg image:</div><div class="wert">300 x 200 px</div></div>
|custom2=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 30 characters, max. 60 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 100 characters, max. 140 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">10pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">14pt</div></div>
|custom8=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">12pt</div></div>
}}
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) + Image (only JPG allowed) must be physically provided by the customer. Note: A maximum of one motif and one target URL can be stored per campaign (week/newsletter).}}
|3rdParty=
|sslKurz=
|besondereInformation=
{{Baustein|titel=Click-Tracking (als URL)|text=An external campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}}
{{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text and one image once. The image should be designed without advertising-related content.}}
{{Baustein|titel=Characters |text=All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.}}
{{Baustein|titel=Example for desktop web|text=[[Datei:Native_Impact_Ad_englisch.png]]</br>}}
|positionierung=
|gewichtBerechnung=
|positionierung=
|soundAnimationPerformance=
|videoBaustein=
|klickTracking=
|tracking=
|gdprMacro=
|werbekennzeichnung=
|ecoadLabel=
}}

NL Native Text Ad

2025-03-28T21:22:14Z

Ppeters:

{{TechSpecsOnline
|beschreibung=Native ad format (digital), consisting of a text combination. For delivery, the technical specifications for both stationary and mobile web should be provided.
|technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=300}}
|custom=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 30 characters (including spaces)</div></div>
|custom2=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 50 characters, max. 70 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 320 characters, max. 400 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">19pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">13pt</div></div>
}}
|technischeDaten2={{Anlieferungselement|bezeichnung=Mobile web|abmessung={{abmessung|w=300|h=300}}
|custom=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 20 characters (including spaces)</div></div>
|custom2=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 30 characters, max. 60 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 200 characters, max. 270 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">16pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">11pt</div></div>
}}
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) must be physically provided by the customer. Note: A maximum of one motif and one target URL can be stored per campaign (week/newsletter).}}
|3rdParty=
|sslKurz=
|besondereInformation=
{{Baustein|titel=Click-Tracking (als URL)|text=An external campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}}
{{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text once.}}
{{Baustein|titel=Characters |text=All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.}}
{{Baustein|titel=Example for desktop web|text=[[Datei:Native_Text_Ad_englisch.png]]</br>}}
|positionierung=
|gewichtBerechnung=
|positionierung=
|soundAnimationPerformance=
|videoBaustein=
|klickTracking=
|tracking=
|gdprMacro=
|werbekennzeichnung=
|ecoadLabel=
}}

NL Native Impact Ad

2025-03-28T21:19:38Z

Ppeters:

{{TechSpecsOnline
|beschreibung=Native banner format (digital), consisting of a combination of image and text, which adapts to the specified page layout of the website. The display is responsive for both stationary and mobile web.
|technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=400}}
|custom=<div class="format"><div class="bezeichnung">jpg image:</div><div class="wert">600 x 200 px</div></div>
|custom2=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 50 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 50 characters, max. 70 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 180 characters, max. 220 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">15pt</div></div>
|custom8=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">13pt</div></div>
}}
|technischeDaten2={{Anlieferungselement|bezeichnung=Mobile web|abmessung={{abmessung|w=300|h=400}}
|custom=<div class="format"><div class="bezeichnung">jpg image:</div><div class="wert">300 x 200 px</div></div>
|custom2=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 30 characters, max. 60 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 100 characters, max. 140 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">10pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">14pt</div></div>
|custom8=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">12pt</div></div>
}}
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) + Image (only JPG allowed) must be physically provided by the customer. Note: A maximum of one motif and one target URL can be stored per campaign (week/newsletter).}}
|3rdParty=
|sslKurz=
|besondereInformation=
{{Baustein|titel=Click-Tracking (als URL)|text=An external campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}}
{{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text and one image once. The image should be designed without advertising-related content.}}
{{Baustein|titel=Characters |text=All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.}}
{{Baustein|titel=Example for desktop web|text=[[Datei:Native_Impact_Ad_englisch.png]]</br>}}
|positionierung=
|gewichtBerechnung=
|positionierung=
|soundAnimationPerformance=
|videoBaustein=
|klickTracking=
|tracking=
|gdprMacro=
|werbekennzeichnung=
|ecoadLabel=
}}

NL Native Text Ad

2025-03-28T21:19:09Z

Ppeters:

{{TechSpecsOnline
|beschreibung=Native ad format (digital), consisting of a text combination. The display is responsive for both stationary and mobile.
|technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=300}}
|custom=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 30 characters (including spaces)</div></div>
|custom2=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 50 characters, max. 70 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 320 characters, max. 400 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">19pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">13pt</div></div>
}}
|technischeDaten2={{Anlieferungselement|bezeichnung=Mobile web|abmessung={{abmessung|w=300|h=300}}
|custom=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 20 characters (including spaces)</div></div>
|custom2=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 30 characters, max. 60 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 200 characters, max. 270 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">16pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">11pt</div></div>
}}
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) must be physically provided by the customer. Note: A maximum of one motif and one target URL can be stored per campaign (week/newsletter).}}
|3rdParty=
|sslKurz=
|besondereInformation=
{{Baustein|titel=Click-Tracking (als URL)|text=An external campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}}
{{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text once.}}
{{Baustein|titel=Characters |text=All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.}}
{{Baustein|titel=Example for desktop web|text=[[Datei:Native_Text_Ad_englisch.png]]</br>}}
|positionierung=
|gewichtBerechnung=
|positionierung=
|soundAnimationPerformance=
|videoBaustein=
|klickTracking=
|tracking=
|gdprMacro=
|werbekennzeichnung=
|ecoadLabel=
}}

Rollover Event

2025-03-24T16:07:50Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Online_Transformation_Homepage_Takeover_Rollover3_en.png|200px]]
|beschreibung=This ad implements a large-format background image in the viewport of the browser which is permanently fixed in the visible area of the user and is optionally clickable for forwarding to the client page. Implementation is such that the background remains visible at all times in the further in-page booking positions (see banner positions 2, 4 and 5) as if through a window. Supplying the individual positions with knock-out image-text combinations leads to a rollover effect when the user scrolls the page.
|technischeDaten=This ad format combines a total of 3 ads + background image in separate positions of the page. Which ad format is possible in which position is outlined below (only one format per position).
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Background image
|text1=
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=|abmessung={{Abmessung|w=1920|h=1080}} (16:9)|format=jpg, png, gif|gewicht=Initial Load: max. 200 KB}}
}}
|bezeichnung2=P1
|text2=(Please select 1 of 3 ad formats)
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Cinema Ad]]|abmessung={{Abmessung|w=100% of viewport width|h=380}}|format=html5 (static oder animated)|gewicht={{Gewicht Online Standard}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
|bezeichnung3=P2
|text3=(Please select 1 of 4 ad formats)
|teil3={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 2:1]]|abmessung={{Abmessung|w=1000|h=500}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil4={{Anlieferungselement|bezeichnung=[[Banner 1:1]]|abmessung={{Abmessung|w=1000|h=1000}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
|bezeichnung4=P3
|text4=(Please select 1 of 3 ad formats)
|teil4={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=PNG, GIF and HTML5 zip-File for '''banner in position 2, 4 and 5'''|anmerkung='''Background image''' only as JPG, PNG or GIF, no HTML5 possible}}.
|3rdParty={{3rdParty|typ= '''only''' as <iFrame> tag per banner in positon 2, 4 and 5 |plattform=online|erlaubt=ja|}}
|besondereInformation=
{{Baustein|titel=Background image|text=The background image is to be supplied in a 16:9 format and may be scaled for optimum display when implemented. The displayed format may differ from the originally delivered size to ensure that it fully covers the viewport of the browser. What may happen is that areas of the background (top, bottom or right, left) are displayed in the non-visible area of the browser.

The image is centrally positioned so that the vanishing point of the image is in the centre of the viewport. Please do not include any relevant advertising-related information (e.g. texts) within your background motif, as – depending on device resolution and website page – no guarantee can be given with regard to visibility and positioning accuracy. Recesses and white areas within the background image should be avoided. Iq digital reserves the right to reject the creation in such cases.
}}
{{Baustein|titel=Banner 2, 4 and 5|text=Please note that the ads for the individual positions require a transparent stage to achieve the rollover effect (see formats). Here as well, the ad presentation should be laid out independently of the background, as scaling effects can lead to differing presentation results. Some older browsers can have problems displaying transparent stages (in which case the display is then generally white). iq digital cannot guarantee the quality of presentation in the case of the low number of these devices that are still in use.}}
{{LocalConnectBaustein}}
|pagenameDE=Rollover-Event
}}

Homepage Takeover

2025-03-24T16:06:34Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Online_Transformation_Homepage_Takeover2.png|200px]]
|beschreibung=This ad format combines a total of 3 ads in separate positions of the page. Which ad format is possible in which position is outlined below.
|technischeDaten={{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=P1
|text1=(Please select 1 of 3 ad formats)
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Cinema Ad]]|abmessung={{Abmessung|w=100% of viewport width|h=380}}|format=html5 (static or animated)|gewicht={{Gewicht Online Standard}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
|bezeichnung2=P2
|text2=(Please select 1 of 4 ad formats)
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 2:1]]|abmessung={{Abmessung|w=1000|h=500}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil4={{Anlieferungselement|bezeichnung=[[Banner 1:1]]|abmessung={{Abmessung|w=1000|h=1000}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
|bezeichnung3=P3
|text3=(Please select 1 of 4 ad formats)
|teil3={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
}}
|besondereInformation=
{{LocalConnectBaustein}}
|pagenameDE=Homepage-Takeover
}}

Rollover Event

2025-03-18T15:39:15Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Online_Transformation_Homepage_Takeover_Rollover3_en.png|200px]]
|beschreibung=This ad implements a large-format background image in the viewport of the browser which is permanently fixed in the visible area of the user and is optionally clickable for forwarding to the client page. Implementation is such that the background remains visible at all times in the further in-page booking positions (see banner positions 2, 4 and 5) as if through a window. Supplying the individual positions with knock-out image-text combinations leads to a rollover effect when the user scrolls the page.
|technischeDaten=This ad format combines a total of 3 ads + background image in separate positions of the page. Which ad format is possible in which position is outlined below (only one format per position).
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Background image
|text1=
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=|abmessung={{Abmessung|w=1920|h=1080}} (16:9)|format=jpg, png, gif|gewicht=Initial Load: max. 200 KB}}
}}
|bezeichnung2=P1
|text2=(Please select 1 of 3 ad formats)
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Cinema Ad]]|abmessung={{Abmessung|w=100% of viewport width|h=380}}|format=html5 (static oder animated)|gewicht={{Gewicht Online Standard}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
|bezeichnung3=P2
|text3=(Please select 1 of 4 ad formats)
|teil3={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 2:1]]*|abmessung={{Abmessung|w=1000|h=500}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil4={{Anlieferungselement|bezeichnung=[[Banner 1:1]]*|abmessung={{Abmessung|w=1000|h=1000}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
|bezeichnung4=P3
|text4=(Please select 1 of 3 ad formats)
|teil4={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 2:1]]*|abmessung={{Abmessung|w=1000|h=500}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=PNG, GIF and HTML5 zip-File for '''banner in position 2, 4 and 5'''|anmerkung='''Background image''' only as JPG, PNG or GIF, no HTML5 possible}}.
|3rdParty={{3rdParty|typ= '''only''' as <iFrame> tag per banner in positon 2, 4 and 5 |plattform=online|erlaubt=ja|}}
|besondereInformation=
{{Baustein|titel=Background image|text=The background image is to be supplied in a 16:9 format and may be scaled for optimum display when implemented. The displayed format may differ from the originally delivered size to ensure that it fully covers the viewport of the browser. What may happen is that areas of the background (top, bottom or right, left) are displayed in the non-visible area of the browser.

The image is centrally positioned so that the vanishing point of the image is in the centre of the viewport. Please do not include any relevant advertising-related information (e.g. texts) within your background motif, as – depending on device resolution and website page – no guarantee can be given with regard to visibility and positioning accuracy. Recesses and white areas within the background image should be avoided. Iq digital reserves the right to reject the creation in such cases.
}}
{{Baustein|titel=Banner 2, 4 and 5|text=Please note that the ads for the individual positions require a transparent stage to achieve the rollover effect (see formats). Here as well, the ad presentation should be laid out independently of the background, as scaling effects can lead to differing presentation results. Some older browsers can have problems displaying transparent stages (in which case the display is then generally white). iq digital cannot guarantee the quality of presentation in the case of the low number of these devices that are still in use.}}
{{Baustein|titel=*Combination with 2:1 / 1:1|text=Combination with 2:1 / 1:1 formats only possible by arrangement.}}
{{LocalConnectBaustein}}
|pagenameDE=Rollover-Event
}}

Homepage Takeover

2025-03-18T15:38:39Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Online_Transformation_Homepage_Takeover2.png|200px]]
|beschreibung=This ad format combines a total of 3 ads in separate positions of the page. Which ad format is possible in which position is outlined below.
|technischeDaten={{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=P1
|text1=(Please select 1 of 3 ad formats)
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Cinema Ad]]|abmessung={{Abmessung|w=100% of viewport width|h=380}}|format=html5 (static or animated)|gewicht={{Gewicht Online Standard}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
|bezeichnung2=P2
|text2=(Please select 1 of 4 ad formats)
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 2:1]]*|abmessung={{Abmessung|w=1000|h=500}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil4={{Anlieferungselement|bezeichnung=[[Banner 1:1]]*|abmessung={{Abmessung|w=1000|h=1000}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
|bezeichnung3=P3
|text3=(Please select 1 of 4 ad formats)
|teil3={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=[[Banner 3:1]]|abmessung={{Abmessung|w=1000|h=333}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil2={{Anlieferungselement|bezeichnung=[[Banner 4:1]]|abmessung={{Abmessung|w=1000|h=250}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
|teil3={{Anlieferungselement|bezeichnung=[[Banner 2:1]]*|abmessung={{Abmessung|w=1000|h=500}}|format={{Format Online Standard}}|gewicht={{Gewicht|w=200|w2=300}}}}
}}
}}
|besondereInformation=
{{Baustein|titel=*Combination with 2:1 / 1:1|text=Combination with 2:1 / 1:1 formats only possible by arrangement.}}
{{LocalConnectBaustein}}
|pagenameDE=Homepage-Takeover
}}

InTxt Horizontal Video Ad

2025-02-08T06:32:22Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Outstream.png|200px]]
|technischeDaten={{Anlieferungselement|bezeichnung=InTxt Video Ad|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 30 seconds|format=.MP4-file H.264|gewicht={{Gewicht|w=4|typ=MB}}}}
|html5={{HTML5|erlaubt=ja|typ=MP4 files}}
|3rdParty={{3rdParty|typ= aa VAST redirect|erlaubt=ja|anmerkung='''VPAID is not permitted!'''}}
|besondereInformation={{Baustein|titel=Mode of operation|text=If the content video ad is scrolled into the visible area of the user, the video starts without sound. The height of the video is determined by the 16:9 format. The video pauses below the visibility threshold of 50% and only plays again if the player has at least 50% visibility in the visible area.

'''All functionalities, including hosting, are handled by iq digital.'''}}
{{Baustein|titel=Sound|text=The sound is always started in response to a click on the corresponding button.}}
{{Baustein|titel=Scaling|text=Please note that, due to the scaling of the video to the content column width of the article, player formats may be served that are different from the original video format depending on the environment.}}
{{VastRedirect}}
|kategorieVideo=ja
}}

Video Branding Ad - Stationary

2025-02-08T06:29:59Z

Ppeters:

{{TechSpecsOnline
|galerie=
<div class="bold">STATIONARY</div>
[[Datei:VideoBrandingAd_online.png|280px]]
|beschreibung='''STATIONARY VARIANT OF THE VIDEO BRANDING AD!''' (Please note the variant of your sales product - as this format has different asset requirements depending on the booking type '''Stationary/Mobile/Digital''').</br></br>This ad implements a large-scale video branding in the viewport of the browser, which is permanently fixed in the visible area of the user and is clickable for the forwarding to the customer page.
|technischeDaten=The following specifies which components are required.
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Component 1:
|text1=
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung= Video|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 15 sec.|format=.MP4-Datei H.264}}
|teil2={{Anlieferungselement|bezeichnung= Video Frontpage|abmessung={{Abmessung|w=640|h=360}}|format=jpg, png|gewicht={{Gewicht Mobile Standard}}}}
}}
|bezeichnung2=Component 2
|text2=
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung= Background image|abmessung={{Abmessung|w=1920|h=1080}} (16:9)|format=jpg, png|gewicht=Initial Load: max. 200 KB}}
}}
|bezeichnung3=Component 3 (optional)
|text3=
|teil3={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=Left Sitebar|abmessung=Dynamic (=responsive, =100% x 100%) in width and height. The ad should scale according to the aspect ratio of {{AbmessungRatio|w=1|h=2}} |format=png (with transparent stage)|gewicht=Initial Load: max. 200 KB}}
}}
}}
|html5={{Baustein|titel='''Only''' as a physical file|text=Delivery of '''Background image:''' as JPG, PNG, '''Left Sitebar''' as PNG, '''Video:''' as MP4-Datei possible}}
|3rdParty=
|besondereInformation=

{{Baustein|titel=Component 1: Video|text= The video is the core component of this advertising format and is played in the permanently visible area. If the video has been scrolled/loaded out of the visibility threshold of the ad slot, the video positions itself "sticky" with appropriate scaling (16:9) in the available area between content and browser viewport.}}

{{Baustein|titel=Component 2: Background image|text=The image is to be provided in a 16:9 format and will be '''scaled''' for optimised display in the background of the website and the advertising placement. The display may differ from the original size and areas of the background image may be displayed outside the visible area of the browser. The alignment is centred in the browser viewports. Please avoid advertising-relevant information (e.g. texts, logos) within your background motif, as no guarantee can be given for proper display depending on the device resolution and website. Recesses and white areas within the background image should be avoided. Iq digital reserves the right to reject the creation in such cases.}}
{{Baustein|titel=Komponente 3: Left Sitebar (optional)|text=Please note that the advertising element requires a '''transparent stage''' to obtain the transparency effect. Please design the content independently of the background image, as scaling effects can lead to different representations.}}

|pagenameEN=Video Branding Ad
}}

Video Branding Ad - Stationary

2025-02-08T06:29:45Z

Ppeters:

{{TechSpecsOnline
|galerie=
<div class="bold">STATIONARY</div>
[[Datei:VideoBrandingAd_online.png|280px]]
|beschreibung='''STATIONARY VARIANT OF THE VIDEO BRANDING AD!''' (Please note the variant of your sales product - as this format has different asset requirements depending on the booking type '''Stationary/Mobile/Digital''').</br></br>This ad implements a large-scale video branding in the viewport of the browser, which is permanently fixed in the visible area of the user and is clickable for the forwarding to the customer page.
|technischeDaten=The following specifies which components are required.
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Component 1:
|text1=
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung= Video|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 15 sec.|format=.MP4-Datei H.264}}
|teil2={{Anlieferungselement|bezeichnung= Video Frontpage|abmessung={{Abmessung|w=640|h=360}}|format=jpg, png|gewicht={{Gewicht Mobile Standard}}}}
}}
|bezeichnung2=Component 2
|text2=
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung= Background image|abmessung={{Abmessung|w=1920|h=1080}} (16:9)|format=jpg, png|gewicht=Initial Load: max. 200 KB}}
}}
|bezeichnung3=Component 3 (optional)
|text3=
|teil3={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=Left Sitebar|abmessung=Dynamic (=responsive, =100% x 100%) in width and height. The ad should scale according to the aspect ratio of{{AbmessungRatio|w=1|h=2}} |format=png (with transparent stage)|gewicht=Initial Load: max. 200 KB}}
}}
}}
|html5={{Baustein|titel='''Only''' as a physical file|text=Delivery of '''Background image:''' as JPG, PNG, '''Left Sitebar''' as PNG, '''Video:''' as MP4-Datei possible}}
|3rdParty=
|besondereInformation=

{{Baustein|titel=Component 1: Video|text= The video is the core component of this advertising format and is played in the permanently visible area. If the video has been scrolled/loaded out of the visibility threshold of the ad slot, the video positions itself "sticky" with appropriate scaling (16:9) in the available area between content and browser viewport.}}

{{Baustein|titel=Component 2: Background image|text=The image is to be provided in a 16:9 format and will be '''scaled''' for optimised display in the background of the website and the advertising placement. The display may differ from the original size and areas of the background image may be displayed outside the visible area of the browser. The alignment is centred in the browser viewports. Please avoid advertising-relevant information (e.g. texts, logos) within your background motif, as no guarantee can be given for proper display depending on the device resolution and website. Recesses and white areas within the background image should be avoided. Iq digital reserves the right to reject the creation in such cases.}}
{{Baustein|titel=Komponente 3: Left Sitebar (optional)|text=Please note that the advertising element requires a '''transparent stage''' to obtain the transparency effect. Please design the content independently of the background image, as scaling effects can lead to different representations.}}

|pagenameEN=Video Branding Ad
}}

Horizontal Video Interscroller

2025-02-08T06:24:14Z

Ppeters:

{{TechSpecsOnline
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="400px">
Interscroller_onl_2.png|Position of the ad in the background
Interscroller_onl_1.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 15 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=889|h=500}}|format=jpg, png|{{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
<includeonly>|wirdReferenziert=true</includeonly>
}}

Horizontal Video Interscroller

2025-02-08T06:24:07Z

Ppeters:

{{TechSpecsOnline
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="400px">
Interscroller_onl_2.png|Position of the ad in the background
Interscroller_onl_1.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 15 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Still Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=889|h=500}}|format=jpg, png|{{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
<includeonly>|wirdReferenziert=true</includeonly>
}}

Vertical Video Sitebar Ad

2025-02-08T06:22:12Z

Ppeters:

{{TechSpecsOnline
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="200px">
Vertical_Video_Sitebar_Ad.png
</gallery>
|beschreibung=Vertical video format with 100% visibility. The ad moves along as you scroll, acting like a moving image poster on the right side.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=UND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1080|h=1920}}|seitenverhaeltnis=9:16|dauer=max. 30 Sekunden|format=.MP4-Datei H.264}}
}}
|bezeichnung2=Still Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=338|h=600}}|format=jpg, png, gif|gewicht=max. 200KB}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= als VAST Redirect|erlaubt=ja|anmerkung='''VPAID ist nicht zulässig'''}}
|besondereInformation=
{{Baustein|titel=Funktionsweise|text=The ad is fixed next to the content. The video starts without sound, which can be activated by the user.}}
|kategorieAPP=nein
|kategorieAMP=nein
<includeonly>|wirdReferenziert=true</includeonly>
}}

Mobile InTxt Horizontal Video Ad

2025-02-08T06:19:58Z

Ppeters:

{{TechSpecsMobile
|anlieferungStandard=5
|anlieferungSonder=
|galerie=[[File:Mobile_Content_Video_Ad.png|x300px]]
|beschreibung=We offer three different formats for this banner format: Mobile Content Video Ad. The video content of the ad starts when it comes into the user’s viewport. The video starts with sound off by default. The dimensions of the ad are defined by the width, which is always 100% of the website in combination with the respective aspect ratio: 16:9. The video pauses when less than 50% of the ad are visible and restarts when more than 50% are in the viewport again. Sound can be activated by user interaction. Under iOS, the video starts in fullscreen mode by clicking on the “play” button.
|technischeDaten={{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Mobile InTxt Video Ad
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=16:9 format|abmessung={{Abmessung|w=at least 1920|h=1080}}|format=mp4, h.264, 30fps|gewicht={{Gewicht|w=2|typ=MB}}|seitenverhaeltnis=16:9|dauer=max. 30 seconds}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 files}}
|besondereInformation={{Baustein|titel=Broadband targeting|text=Broadband targeting is required.}}
{{VastRedirect}}
|endgeraete=nur IOS- und Android-fähige Endgeräte
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|sortierung=Content Video Ad
|kategorieAPP=nein
|kategorieAMP=nein
}}

Mobile InTxt Horizontal Video Ad

2025-02-08T06:19:29Z

Ppeters:

{{TechSpecsMobile
|anlieferungStandard=5
|anlieferungSonder=
|galerie=[[File:Mobile_Content_Video_Ad.png|x300px]]
|beschreibung=We offer three different formats for this banner format: Mobile Content Video Ad. The video content of the ad starts when it comes into the user’s viewport. The video starts with sound off by default. The dimensions of the ad are defined by the width, which is always 100% of the website in combination with the respective aspect ratio: 16:9. The video pauses when less than 50% of the ad are visible and restarts when more than 50% are in the viewport again. Sound can be activated by user interaction. Under iOS, the video starts in fullscreen mode by clicking on the “play” button.
|technischeDaten={{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Mobile InTxt Video Ad
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|bezeichnung=16:9 format|abmessung={{Abmessung|w=mindestens 1920|h=1080}}|format=mp4, h.264, 30fps|gewicht={{Gewicht|w=2|typ=MB}}|seitenverhaeltnis=16:9|dauer=max. 30 seconds}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 files}}
|besondereInformation={{Baustein|titel=Broadband targeting|text=Broadband targeting is required.}}
{{VastRedirect}}
|endgeraete=nur IOS- und Android-fähige Endgeräte
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|sortierung=Content Video Ad
|kategorieAPP=nein
|kategorieAMP=nein
}}

Mobile InTxt Vertical Video Ad

2025-02-08T06:17:34Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Interscroller_mob_1.png|200px]]
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1080|h=1920}}|seitenverhaeltnis=9:16|dauer=max. 30 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=338|h=600}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 files}}
|3rdParty={{3rdParty|typ= aa VAST redirect|erlaubt=ja|anmerkung='''VPAID is not permitted!'''}}
|besondereInformation={{Baustein|titel=Mode of operation|text=If the content video ad is scrolled into the visible area of the user, the video starts without sound. The height of the video is determined by the 16:9 format. The video pauses below the visibility threshold of 50% and only plays again if the player has at least 50% visibility in the visible area.

'''All functionalities, including hosting, are handled by iq digital.'''}}
{{Baustein|titel=Sound|text=The sound is always started in response to a click on the corresponding button.}}
{{Baustein|titel=Scaling|text=Please note that, due to the scaling of the video to the content column width of the article, player formats may be served that are different from the original video format depending on the environment.}}
{{VastRedirect}}
|kategorieVideo=ja
}}

Mobile InTxt Vertical Video Ad

2025-02-08T06:16:44Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Interscroller_mob_1.png|200px]]
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1080|h=1920}}|seitenverhaeltnis=9:16|dauer=max. 30 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Still Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=338|h=600}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 files}}
|3rdParty={{3rdParty|typ= aa VAST redirect|erlaubt=ja|anmerkung='''VPAID is not permitted!'''}}
|besondereInformation={{Baustein|titel=Mode of operation|text=If the content video ad is scrolled into the visible area of the user, the video starts without sound. The height of the video is determined by the 16:9 format. The video pauses below the visibility threshold of 50% and only plays again if the player has at least 50% visibility in the visible area.

'''All functionalities, including hosting, are handled by iq digital.'''}}
{{Baustein|titel=Sound|text=The sound is always started in response to a click on the corresponding button.}}
{{Baustein|titel=Scaling|text=Please note that, due to the scaling of the video to the content column width of the article, player formats may be served that are different from the original video format depending on the environment.}}
{{VastRedirect}}
|kategorieVideo=ja
}}

Mobile Horizontal Video Interscroller

2025-02-08T06:12:07Z

Ppeters:

{{TechSpecsMobile
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="200px">
Interscroller_mob_v1.png|Position of the ad in the background
Interscroller_mob_v2.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 15 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=320|h=180}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
|kategorieAPP=nein
|kategorieAMP=nein
<includeonly>|wirdReferenziert=true</includeonly>
}}

Mobile Vertical Video Interscroller

2025-02-08T06:09:57Z

Ppeters:

{{TechSpecsMobile
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="200px">
Interscroller_mob_1.png|Position of the ad in the background
Interscroller_mob_2.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=at least 1080|h=1920}}|seitenverhaeltnis=9:16|dauer=max. 30 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=338|h=600}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
|kategorieAPP=nein
|kategorieAMP=nein
<includeonly>|wirdReferenziert=true</includeonly>
}}

Non Skippable Ad

2025-02-08T06:05:44Z

Ppeters:

{{TechSpecsOnline
|beschreibung=In-stream non-skippable video ad
|galerie=[[File:Instream.png|200px]]
|technischeDaten={{Anlieferungselement|bezeichnung=Pre-roll Ad/ Mid-roll Ad/ Post-roll Ad|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 30 seconds|format=.MP4 file H.264|gewicht={{Gewicht|w=4|typ=MB}}}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= als VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=General|text=If you cannot perform adequate conversion, please transmit your video file in high quality (up to 1GB) via your Web server (e.g. via FTP), and iq digital will handle compression for you.<br />Available targeting options are offered upon request.
}}
{{VastRedirect}}
|kategorieVideo=ja
|soundAnimationPerformance=
}}

Bumper Ad

2025-02-08T06:00:05Z

Ppeters:

{{TechSpecsOnline
|beschreibung=In-stream Video Ad, which cannot be skipped. The maximum duration of the advertising message is 6 seconds.
|galerie=[[File:Instream.png|200px]]
|technischeDaten={{Anlieferungselement|bezeichnung=Pre-roll Ad/ Mid-roll Ad/ Post-roll Ad|abmessung={{Abmessung|w=at least 1920|h=1080}}|seitenverhaeltnis=16:9|dauer=max. 6 seconds|format=.MP4 file H.264|gewicht={{Gewicht|w=4|typ=MB}}}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= als VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=General|text=If you cannot perform adequate conversion, please transmit your video file in high quality (up to 1GB) via your Web server (e.g. via FTP), and iq digital will handle compression for you.<br />Available targeting options are offered upon request.
}}
{{VastRedirect}}
|kategorieVideo=ja
|soundAnimationPerformance=
}}

Stories Vertical Video Ad

2025-02-08T05:47:00Z

Ppeters:

{{TechSpecsOnline
|beschreibung=Stories vertical video ad that can be skipped. The maximum duration of the advertisement message is 120 seconds.
|galerie=
<div class="bold">Desktop</div>
[[Datei:StoriesVerticalVideoAd_desktop.jpg||200px]]
<div class="bold">Mobile</div>
[[Datei:StoriesVerticalVideoAd_mobile.jpg||200px]]
|technischeDaten={{Anlieferungselement|bezeichnung=Stories vertical video Ad||abmessung={{Abmessung|w=at least 1080|h=1920}}|seitenverhaeltnis=9:16|dauer=max. 120 seconds|format=.MP4 file H.264|gewicht={{Gewicht|w=4|typ=MB}}}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= als VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=General|text=If you cannot perform adequate conversion, please transmit your video file in high quality (up to 1GB) via your Web server (e.g. via FTP), and iq digital will handle compression for you.<br />Available targeting options are offered upon request.
}}
{{VastRedirect}}
|kategorieVideo=ja
|soundAnimationPerformance=
}}

Stationary ads

2024-12-10T12:37:39Z

Ppeters:

<div class="chapterlist">
<div class="clheader">Stationary ads</div>
*Standard ad fromats
*[[Superbanner]]
*[[(Wide) Skyscraper]]
*[[Medium Rectangle]]
*[[Sliding Medium Rectangle]]

*Premium Ad Package
*[[Sitebar Ad]]
*[[Halfpage Ad]]
*[[Sliding Halfpage Ad]]
*[[Billboard Ad]]
*IAB New Ad Portfolio (static-size)


*[[Banner 6:1]]
*[[Banner 4:1]]
*[[Banner 3:1]]
*[[Banner 2:1]]

*Ad specials
*[[Interscroller]]
*[[Wallpaper]]
*[[Fireplace]]
*[[Dynamic Fireplace]]
*[[Double Sitebar Ad]]
*[[Page Skin]]
*[[Value Ad]]
*[[Sliding Skin]]


*[[Cinema Ad]]

*[[Premium-Button]]
*[[Content Sitebar]]
*Ad format combinations
*[[AdBundle Stationary]]


*[[Rollover Event]]
*[[Homepage Takeover]]
*[[Channel Takeover]]
*Native ad formats
*[[Native Ad (click-out)]]
</div>
<noinclude>[[Category:Online]][[de:Stationäre Werbeformen]]</noinclude>

NL Breaking Ad Plus

2024-11-26T10:29:25Z

Ppeters:

{{TechSpecsOnline
|anlieferungStandard=
|anlieferungSonder=5
|technischeDaten={{Anlieferungselement|bezeichnung=[[Breaking Ad]]|abmessung={{Abmessung|w=600|h=400}}|format=jpg, png|gewicht=max. 200 Kb|ecoadgewicht=max. 40 Kb}}
|grundsaetzlich=
|html5={{Baustein|titel=as physical file|text=Delivery is '''only''' possible as JPG, PNG}}
|3rdParty=
|sslKurz=
|agenturZaehlpixel={{Baustein|titel=Click-Tracking (as URL)|text=External campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}}
|positionierung=
|gewichtBerechnung=
|positionierung=
|soundAnimationPerformance=
|videoBaustein=
|klickTracking=
|tracking=
|gdprMacro=
|werbekennzeichnung=
}}

[[Kategorie:Newsletter]][[Kategorie:Newsletter]]

Mobile InTxt Vertical Video Ad

2024-10-23T11:26:01Z

Ppeters:

{{TechSpecsOnline
|galerie=[[File:Interscroller_mob_1.png|200px]]
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=min. 338|h=600}}|seitenverhaeltnis=9:16|dauer=max. 30 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Still Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=338|h=600}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 files}}
|3rdParty={{3rdParty|typ= aa VAST redirect|erlaubt=ja|anmerkung='''VPAID is not permitted!'''}}
|besondereInformation={{Baustein|titel=Mode of operation|text=If the content video ad is scrolled into the visible area of the user, the video starts without sound. The height of the video is determined by the 16:9 format. The video pauses below the visibility threshold of 50% and only plays again if the player has at least 50% visibility in the visible area.

'''All functionalities, including hosting, are handled by iq digital.'''}}
{{Baustein|titel=Sound|text=The sound is always started in response to a click on the corresponding button.}}
{{Baustein|titel=Scaling|text=Please note that, due to the scaling of the video to the content column width of the article, player formats may be served that are different from the original video format depending on the environment.}}
{{VastRedirect}}
|kategorieVideo=ja
}}

Mobile Vertical Video Interscroller

2024-10-23T11:25:38Z

Ppeters:

{{TechSpecsMobile
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="200px">
Interscroller_mob_1.png|Position of the ad in the background
Interscroller_mob_2.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=min. 338|h=600}}|seitenverhaeltnis=9:16|dauer=max. 30 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=338|h=600}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
|kategorieAPP=nein
|kategorieAMP=nein
<includeonly>|wirdReferenziert=true</includeonly>
}}

Mobile Horizontal Video Interscroller

2024-10-23T11:24:29Z

Ppeters:

{{TechSpecsMobile
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="200px">
Interscroller_mob_v1.png|Position of the ad in the background
Interscroller_mob_v2.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=min. 320|h=180}}|seitenverhaeltnis=16:9|dauer=max. 15 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Poster Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=320|h=180}}|format=jpg, png|gewicht={{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
|kategorieAPP=nein
|kategorieAMP=nein
<includeonly>|wirdReferenziert=true</includeonly>
}}

Horizontal Video Interscroller

2024-10-23T11:24:06Z

Ppeters:

{{TechSpecsOnline
|anlieferungStandard=5
|anlieferungSonder=
|galerie=
<gallery mode="packed" heights="400px">
Interscroller_onl_2.png|Position of the ad in the background
Interscroller_onl_1.png|Example cutout
</gallery>
|beschreibung=The interscroller effect: When scrolling, a "transparent" advertising space allows you to see a section of the full-screen advertising material behind the website.
|technischeDaten=
{{AnlieferungKombination
|typ=vertikal
|zeichen=AND
|bezeichnung1=Video
|teil1={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=min. 889|h=500}}|seitenverhaeltnis=16:9|dauer=max. 15 seconds|format=.MP4-File H.264}}
}}
|bezeichnung2=Still Image
|teil2={{AnlieferungKombination
|zeichen=
|teil1={{Anlieferungselement|abmessung={{Abmessung|w=889|h=500}}|format=jpg, png|{{Gewicht|w=200|typ=KB}}}}
}}
}}
|html5={{HTML5|erlaubt=ja|typ=MP4 Dateien}}
|3rdParty={{3rdParty|typ= as VAST Redirect|erlaubt=ja|anmerkung='''VPAID is not permitted'''}}
|besondereInformation=
{{Baustein|titel=Functionality|text=The ad is in a fixed position below the content and is only recognisable by the ad cutout if the user scrolls over it.}}
<includeonly>|wirdReferenziert=true</includeonly>
}}

Newsletter ads

2024-10-10T15:25:31Z

Ppeters:

<div class="chapterlist">
<div class="clheader">Newsletter ads</div>
*[[Breaking Ad|NL Breaking Ad]]
*[[NL Breaking Ad Plus]]
*[[NL Display Ads]]
*[[NL Native Impact Ad]]
*[[NL Native Text Ad]]

</div>
<noinclude>[[Kategorie:Newsletter]][[de:Newsletter Werbeformen]]</noinclude>

NL Breaking Ad Plus

2024-10-10T15:25:09Z

Ppeters: Created page with "{{TechSpecsOnline |galerie=200px |ecoAdLabel=200px |beschreibung=Powerful branding display ad for all newsletters |anlieferungStandard= |anlieferungSonder=5 |technischeDaten={{Anlieferungselement|bezeichnung=Breaking Ad|abmessung={{Abmessung|w=600|h=400}}|format=jpg, png|gewicht=max. 200 Kb|ecoadgewicht=max. 40 Kb}} |grundsaetzlich= |html5={{Baustein|titel=as physical file|text=Delivery is '''only''' possible as..."

{{TechSpecsOnline
|galerie=[[Datei:NLBreakingAd.png|200px]]
|ecoAdLabel=[[Datei:Ecoadlabellang.png|200px]]
|beschreibung=Powerful branding display ad for all newsletters
|anlieferungStandard=
|anlieferungSonder=5
|technischeDaten={{Anlieferungselement|bezeichnung=[[Breaking Ad]]|abmessung={{Abmessung|w=600|h=400}}|format=jpg, png|gewicht=max. 200 Kb|ecoadgewicht=max. 40 Kb}}
|grundsaetzlich=
|html5={{Baustein|titel=as physical file|text=Delivery is '''only''' possible as JPG, PNG}}
|3rdParty=
|sslKurz=
|agenturZaehlpixel={{Baustein|titel=Click-Tracking (as URL)|text=External campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}}
|positionierung=
|gewichtBerechnung=
|positionierung=
|soundAnimationPerformance=
|videoBaustein=
|klickTracking=
|tracking=
|gdprMacro=
|werbekennzeichnung=
}}

[[Kategorie:Newsletter]][[Kategorie:Newsletter]]

Breaking Ad

2024-10-10T15:20:46Z

Ppeters:

{{TechSpecsOnline
|galerie=[[Datei:NLBreakingAd.png|200px]]
|ecoAdLabel=[[Datei:Ecoadlabellang.png|200px]]
|beschreibung=Powerful branding display ad for all newsletters
|anlieferungStandard=
|anlieferungSonder=5
|technischeDaten={{Anlieferungselement|bezeichnung=[[Breaking Ad]]|abmessung={{Abmessung|w=600|h=200}}|format=jpg, png|gewicht=max. 200 Kb|ecoadgewicht=max. 40 Kb}}
|grundsaetzlich=
|html5={{Baustein|titel=as physical file|text=Delivery is '''only''' possible as JPG, PNG}}
|3rdParty=
|sslKurz=
|agenturZaehlpixel={{Baustein|titel=Click-Tracking (as URL)|text=External campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}}
|positionierung=
|gewichtBerechnung=
|positionierung=
|soundAnimationPerformance=
|videoBaustein=
|klickTracking=
|tracking=
|gdprMacro=
|werbekennzeichnung=
}}

[[Kategorie:Newsletter]][[Kategorie:Newsletter]]

Breaking Ad

2024-10-10T12:05:53Z

Ppeters:

NL Native Impact Ad

2024-10-09T15:23:33Z

Ppeters:

NL Native Impact Ad

2024-10-09T15:23:11Z

Ppeters:

NL Native Text Ad

2024-10-09T15:22:29Z

Ppeters:

NL Native Text Ad

2024-10-04T12:55:40Z

Ppeters:

{{TechSpecsOnline
|beschreibung=Native ad format (digital), consisting of a text combination. The display is responsive for both stationary and mobile.
|technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=300}}
|custom=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 30 characters (including spaces)</div></div>
|custom2=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 50 characters, max. 70 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 320 characters, max. 400 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">19pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">13pt</div></div>
|custom8=<div class="format"><div class="bezeichnung">Background color:</div><div class="wert">white</div></div>
|custom9=<div class="format"><div class="bezeichnung">Front color content/title:</div><div class="wert">black</div></div>
|custom10=<div class="format"><div class="bezeichnung">Front color CTA/header:</div><div class="wert">blue</div></div>
|custom11=<div class="format"><div class="bezeichnung">Font type:</div><div class="wert">Arial</div></div>
}}
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) + Image (JPG, PNG, GIF) must be physically provided by the customer. Note: A maximum of one motif and one target URL can be stored per campaign (week/newsletter).}}
|3rdParty=
|sslKurz=
|besondereInformation=
{{Baustein|titel=Click-Tracking (als URL)|text=An external campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}}
{{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text once.}}
{{Baustein|titel=Characters |text=All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.}}
{{Baustein|titel=Example|text=[[Datei:Native_Text_Ad_englisch.png]]</br>}}
|positionierung=
|gewichtBerechnung=
|positionierung=
|soundAnimationPerformance=
|videoBaustein=
|klickTracking=
|tracking=
|gdprMacro=
|werbekennzeichnung=
|ecoadLabel=
}}

NL Native Impact Ad

2024-10-04T12:53:50Z

Ppeters:

{{TechSpecsOnline
|beschreibung=Native banner format (digital), consisting of a combination of image and text, which adapts to the specified page layout of the website. The display is responsive for both stationary and mobile web.
|technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=400}}
|custom=<div class="format"><div class="bezeichnung">jpg image:</div><div class="wert">600 x 200 px</div></div>
|custom2=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 50 characters (including spaces)</div></div>
|custom3=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 50 characters, max. 70 characters (including spaces)</div></div>
|custom4=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 180 characters, max. 220 characters (including spaces)</div></div>
|custom5=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div>
|custom6=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div>
|custom7=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">15pt</div></div>
|custom8=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">13pt</div></div>
|custom9=<div class="format"><div class="bezeichnung">Background color:</div><div class="wert">white</div></div>
|custom10=<div class="format"><div class="bezeichnung">Font color content/title:</div><div class="wert">black</div></div>
|custom11=<div class="format"><div class="bezeichnung">Font color CTA/header:</div><div class="wert">blue</div></div>
|custom12=<div class="format"><div class="bezeichnung">Font type:</div><div class="wert">Arial</div></div>
}}
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) + Image (JPG, PNG, GIF) must be physically provided by the customer. Note: A maximum of one motif and one target URL can be stored per campaign (week/newsletter).}}
|3rdParty=
|sslKurz=
|besondereInformation=
{{Baustein|titel=Click-Tracking (als URL)|text=An external campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}}
{{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text and one image once. The image should be designed without advertising-related content.}}
{{Baustein|titel=Characters |text=All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.}}
{{Baustein|titel=Example|text=[[Datei:Native_Impact_Ad_englisch.png]]</br>}}
|positionierung=
|gewichtBerechnung=
|positionierung=
|soundAnimationPerformance=
|videoBaustein=
|klickTracking=
|tracking=
|gdprMacro=
|werbekennzeichnung=
|ecoadLabel=
}}

Newsletter ads

2024-10-04T12:50:21Z

Ppeters:

<div class="chapterlist">
<div class="clheader">Newsletter ads</div>
*[[Breaking Ad|NL Breaking Ad]]
*[[NL Display Ads]]
*[[NL Native Impact Ad]]
*[[NL Native Text Ad]]

</div>
<noinclude>[[Kategorie:Newsletter]][[de:Newsletter Werbeformen]]</noinclude>