Template:KlickTracking - Revision history

Tlohmann at 13:47, 30 April 2020

2020-04-30T13:47:10Z

← Older revision		Revision as of 15:47, 30 April 2020
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	\| style="height:50px; width:350px; text-align:left;font-size:16px" \|'''In the case of delivery of a 3rd-party redirect'''		\| style="height:50px; width:350px; text-align:left;font-size:16px" \|'''In the case of delivery of a 3rd-party redirect'''
	\| style="height:50px; width:500px; text-align:left;font-size:16px" \|See Click tracking – [[3rd-~~Party-Redirect~~]]		\| style="height:50px; width:500px; text-align:left;font-size:16px" \|See Click tracking – [[Delivery of 3rd-party resources]]
	\|}		\|}

Tlohmann at 14:00, 29 April 2020

2020-04-29T14:00:59Z

← Older revision		Revision as of 16:00, 29 April 2020
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	\| style="height:50px; width:350px; text-align:left;font-size:16px" \|'''In the case of delivery of a physical HTML5 zip file'''		\| style="height:50px; width:350px; text-align:left;font-size:16px" \|'''In the case of delivery of a physical HTML5 zip file'''
	\| style="height:50px; width:500px; text-align:left;font-size:16px" \|Delivery of 1 click command per ad motif or multi-click area – allocation incl. ad server macro in HTML5 creative code by creative agency - see OVK standard procedure for the transfer of click tag and forwarding - [[HTML5 Guideline]]		\| style="height:50px; width:500px; text-align:left;font-size:16px" \|Delivery of 1 click command per ad motif or multi-click area – allocation incl. ad server macro in HTML5 creative code by creative agency - see OVK standard procedure for the transfer of click tag and forwarding - [[HTML5\|HTML5 Guideline]]
	\|-		\|-
	\| style="height:50px; width:350px; text-align:left;font-size:16px" \|'''In the case of delivery of a 3rd-party redirect'''		\| style="height:50px; width:350px; text-align:left;font-size:16px" \|'''In the case of delivery of a 3rd-party redirect'''
	\| style="height:50px; width:500px; text-align:left;font-size:16px" \|See Click tracking – [[3rd-Party-Redirect]]		\| style="height:50px; width:500px; text-align:left;font-size:16px" \|See Click tracking – [[3rd-Party-Redirect]]
	\|}		\|}

Tlohmann: Created page with "===Click tracking=== The ad server of the marketer can only correctly measure the clicks on an ad if a click-sensitive surface to forward the user to the client target site is..."

2020-04-29T14:00:15Z

Created page with "===Click tracking=== The ad server of the marketer can only correctly measure the clicks on an ad if a click-sensitive surface to forward the user to the client target site is..."

New page

===Click tracking===
The ad server of the marketer can only correctly measure the clicks on an ad if a click-sensitive surface to forward the user to the client target site is implemented in the creative code and the insertion of ad server macros for the counting of clicks is possible. An external '''click command URL''' (3rd-party click tracking incl. target URL for forwarding to the client landing page) is also to be delivered as follows depending on how the ads are provided:

{| class="wikitable"
| style="height:50px; width:350px; text-align:left;font-size:16px" |'''In the case of delivery of physical IMAGE files'''
| style="height:50px; width:500px; text-align:left;font-size:16px" |Delivery of 1 click command per ad motif; allocation incl. ad server macro as full-area click forwarding by iq digital ad server templating.
|-
| style="height:50px; width:350px; text-align:left;font-size:16px" |'''In the case of delivery of a physical HTML5 zip file'''
| style="height:50px; width:500px; text-align:left;font-size:16px" |Delivery of 1 click command per ad motif or multi-click area – allocation incl. ad server macro in HTML5 creative code by creative agency - see OVK standard procedure for the transfer of click tag and forwarding - [[HTML5 Guideline]]
|-
| style="height:50px; width:350px; text-align:left;font-size:16px" |'''In the case of delivery of a 3rd-party redirect'''
| style="height:50px; width:500px; text-align:left;font-size:16px" |See Click tracking – [[3rd-Party-Redirect]]
|}