NL Native Text Ad: Difference between revisions
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(Created page with "{{TechSpecsOnline |beschreibung=Native ad format (digital), consisting of a text combination. The display is responsive for both stationary and mobile. |technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=300}} |custom=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 Wort, max. 30 Zeichen (inkl Leerzeichen)</div></div> |custom2=<div class="format"><div class="bezeichnung">Title:</div><div class=...") |
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|beschreibung=Native ad format (digital), consisting of a text combination. The display is responsive for both stationary and mobile. | |beschreibung=Native ad format (digital), consisting of a text combination. The display is responsive for both stationary and mobile. | ||
|technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=300}} | |technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=300}} | ||
|custom=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 | |custom=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 30 characters (including spaces)</div></div> | ||
|custom2=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 50 | |custom2=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 50 characters, max. 70 characters (including spaces)</div></div> | ||
|custom3=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 320 | |custom3=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 320 characters, max. 400 characters (including spaces)</div></div> | ||
|custom4=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 | |custom4=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div> | ||
|custom5=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div> | |custom5=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div> | ||
|custom6=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">19pt</div></div> | |custom6=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">19pt</div></div> | ||
|custom7=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">13pt</div></div> | |custom7=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">13pt</div></div> | ||
}} | }} | ||
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data | |html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) must be physically provided by the customer. Note: A maximum of one motif and one target URL can be stored per campaign (week/newsletter).}} | ||
|3rdParty= | |3rdParty= | ||
|sslKurz= | |sslKurz= | ||
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{{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text once.}} | {{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text once.}} | ||
{{Baustein|titel=Characters |text=All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.}} | {{Baustein|titel=Characters |text=All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.}} | ||
{{Baustein|titel=Example|text=[[Datei: | {{Baustein|titel=Example|text=[[Datei:Native_Text_Ad_englisch.png]]</br>}} | ||
|positionierung= | |positionierung= | ||
|gewichtBerechnung= | |gewichtBerechnung= | ||
Latest revision as of 16:22, 9 October 2024
Delivery
Wherever possible, please send the ads in ZIP file format via downloadlink to:
Special:5 working days before the insertion date
Description
Native ad format (digital), consisting of a text combination. The display is responsive for both stationary and mobile.
Technical data
Stationary web
Dimension:
600 x 300 px
Header:
min. 1 word, max. 30 characters (including spaces)
Title:
min. 50 characters, max. 70 characters (including spaces)
Content:
min. 320 characters, max. 400 characters (including spaces)
CTA:
min. 1 word, max. 25 characters (including spaces)
Font size header:
11pt
Font size title:
19pt
Font size content/CTA:
13pt
Formats of delivery:
Delivery as physical file
Text (see Structure in Technical Data) must be physically provided by the customer. Note: A maximum of one motif and one target URL can be stored per campaign (week/newsletter).
Agency counting pixels
External counting pixel for impression tracking by the agency is possible.
Special information for this ad format
Click-Tracking (als URL)
An external campaign tracking pixel can be added (1x1 tracking pixel URL, without script).
Layout
The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text once.
Characters
All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.
Example
Please always note the following:
Conditions
iq digital reserves the right to approve each ad motif on the basis of a case-by-case decision. Ads that do not comply with the specifications, result in excessive reactance (CPU load of average user devices) or impair use and general performance of the pages must be corrected by the agency delivering the ad or can be rejected. The technical specifications of iq digital are subject to change. For this reason, technical specifications apply to the respective advertising order in the version valid at the time the advertising order is concluded.