Mobile EcoAD

Schematic representation

OR

OR

Delivery

Wherever possible, please send the ads in ZIP file format via downloadlink to:

banner@iqdigital.de

Standard:3 working days before the insertion date

Special:5 working days before the insertion date

Description

The iqdigital ecoAD is a weight-reduced form of the most popular advertising formats in the iqdigital portfolio.

Technical data

The following advertising formats can be booked as iqdigital ecoAD:

Mobile

(Bitte 1 von 3 Werbeformen auswählen)

Mobile Halfpage Ad

Dimension:

300 x 600 px

File format:

jpg, png, gif, html5 (static or animated)

Weight:

Initial Load: max. 40 KB

OR

Mobile High Impact Ad

Dimension:

320 x 320 px

File format:

jpg, png, gif, html5 (static or animated)

Weight:

Initial Load: max. 40 KB

OR

Mobile 2:1

Dimension:

320 x 160 px

File format:

jpg, png, gif, html5 (static or animated)

Weight:

Initial Load: max. 40 KB

Formats of delivery:

as physical file

Delivery of JPG, PNG, GIF and HTML5-Zip-File is possible (see HTML5-Guideline).

as 3rd-Party-redirect

Delivery of 3rd-Party redirect is not possible.

Click tracking

External click tracking (ClickCommand) is not allowed and must not be built in.

Please always note the following:

SSL/HTTPS

All elements of a campaign and the creative must be HTTPS-compatible (see SSL conformity (HTTPS)).

Calculation of file size and loading phases

The max. size of the specified ad component and its allocation to the loading phase in question (initial load/subload) refers to the value after the files (HTML, CSS, script, libraries, graphics and other assets) have been gzip-compressed (see File sizes and loading phases).

Positioning

HTML, scripts and all components that form part of the ad presentation must remain in the ad iFrame tag of the marketer or the 3rd-party host and may not be positioned outside this tag. This means that no DOM insertion of ad components in the top window of the serving website is permitted.

Other tracking

The playout of further scripts/services for tracking/measuring other parameters than those required for reporting on campaign performance (e.g. impression, click counting and coordinated ad verification) is not permitted.

Conditions

iq digital reserves the right to approve each ad motif on the basis of a case-by-case decision. Ads that do not comply with the specifications, result in excessive reactance (CPU load of average user devices) or impair use and general performance of the pages must be corrected by the agency delivering the ad or can be rejected. The technical specifications of iq digital are subject to change. For this reason, technical specifications apply to the respective advertising order in the version valid at the time the advertising order is concluded.