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NL Native Impact Ad: Difference between revisions
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{{TechSpecsOnline | {{TechSpecsOnline | ||
|beschreibung=Native banner format (digital), consisting of a combination of image and text, which adapts to the specified page layout of the website. | |beschreibung=Native banner format (digital), consisting of a combination of image and text, which adapts to the specified page layout of the website. For delivery, the technical specifications for both stationary and mobile web should be provided. | ||
|technischeDaten={{Anlieferungselement|bezeichnung=Stationary | |technischeDaten={{Anlieferungselement|bezeichnung=Stationary web|abmessung={{abmessung|w=600|h=400}} | ||
|custom=<div class="format"><div class="bezeichnung">jpg | |custom=<div class="format"><div class="bezeichnung">jpg image:</div><div class="wert">600 x 200 px</div></div> | ||
|custom2=<div class="format"><div class="bezeichnung"> | |custom2=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 50 characters (including spaces)</div></div> | ||
|custom3=<div class="format"><div class="bezeichnung"> | |custom3=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 50 characters, max. 70 characters (including spaces)</div></div> | ||
|custom4=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 180 | |custom4=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 180 characters, max. 220 characters (including spaces)</div></div> | ||
|custom5=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 | |custom5=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div> | ||
|custom6=<div class="format"><div class="bezeichnung"> | |custom6=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">11pt</div></div> | ||
|custom7=<div class="format"><div class="bezeichnung"> | |custom7=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">15pt</div></div> | ||
|custom8=<div class="format"><div class="bezeichnung"> | |custom8=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">13pt</div></div> | ||
}} | }} | ||
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) + Image (JPG | |technischeDaten2={{Anlieferungselement|bezeichnung=Mobile web|abmessung={{abmessung|w=300|h=400}} | ||
|custom=<div class="format"><div class="bezeichnung">jpg image:</div><div class="wert">300 x 200 px</div></div> | |||
|custom2=<div class="format"><div class="bezeichnung">Header:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div> | |||
|custom3=<div class="format"><div class="bezeichnung">Title:</div><div class="wert">min. 30 characters, max. 60 characters (including spaces)</div></div> | |||
|custom4=<div class="format"><div class="bezeichnung">Content:</div><div class="wert">min. 100 characters, max. 140 characters (including spaces)</div></div> | |||
|custom5=<div class="format"><div class="bezeichnung">CTA:</div><div class="wert">min. 1 word, max. 25 characters (including spaces)</div></div> | |||
|custom6=<div class="format"><div class="bezeichnung">Font size header:</div><div class="wert">10pt</div></div> | |||
|custom7=<div class="format"><div class="bezeichnung">Font size title:</div><div class="wert">14pt</div></div> | |||
|custom8=<div class="format"><div class="bezeichnung">Font size content/CTA:</div><div class="wert">12pt</div></div> | |||
}} | |||
|html5={{Baustein|titel=Delivery as physical file|text=Text (see Structure in Technical Data) + Image (only JPG allowed) must be physically provided by the customer. Note: A maximum of one motif and one target URL can be stored per campaign (week/newsletter).}} | |||
|3rdParty= | |3rdParty= | ||
|sslKurz= | |sslKurz= | ||
|besondereInformation= | |besondereInformation= | ||
{{Baustein|titel= | {{Baustein|titel=Click-Tracking (als URL)|text=An external campaign tracking pixel can be added (1x1 tracking pixel URL, without script).}} | ||
{{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text and one image once. The image should be designed without advertising-related content.}} | {{Baustein|titel=Layout |text=The teaser will be displayed by iq digital responsively for stationary and mobile newsletters with a corresponding native layout. You only need to provide text and one image once. The image should be designed without advertising-related content.}} | ||
{{Baustein|titel= | {{Baustein|titel=Characters |text=All character specifications in the outline include spaces. The maximum character limit is based on the respective sections: header, title, content, and CTA.}} | ||
{{Baustein|titel= | {{Baustein|titel=Example for desktop web|text=[[Datei:Native_Impact_Ad_englisch.png]]</br>}} | ||
|positionierung= | |positionierung= | ||
|gewichtBerechnung= | |gewichtBerechnung= | ||