NL Display Ads
Description
Selected Display Ad Formats in Newsletters
Technical data
Formats of delivery:
as physical file
Delivery is only possible as JPG, PNG. Notice: For each campaign (weekly/newsletter), only one creative and one target URL can be specified.
Click-Tracking (as URL)
External campaign tracking pixel can be added (1x1 tracking pixel URL, without script).
Special information for this ad format
Special Features for eco ad® Bookings
For an eco ad® booking, the advertising material must be delivered with the embedded eco ad® label. A PSD file is available for download to ensure the correct and easy integration of the label, which includes a vector graphic of the eco ad® label already positioned on the advertising materials. The size, position, and color of the label must not be altered. Additionally, the exported file must not exceed a maximum size of 40KB.
Please always note the following:
eco ad® Label
If it is an eco ad® booking, the eco ad® label will be displayed on the ad as follows:
Size:
Width: 4% of the ad width
Height: calculated automatically (eco ad® label width x 1.74).
Position (distance from the bottom and right edges):
5 px from the bottom edge
5 px from the right edge
It is recommended not to place any logos, text, or other important elements in this area. For special advertising formats with backgrounds, the label is displayed exclusively on banners that are within the main page content. The background itself is not labeled.
Conditions
iq digital reserves the right to approve each ad motif on the basis of a case-by-case decision. Ads that do not comply with the specifications, result in excessive reactance (CPU load of average user devices) or impair use and general performance of the pages must be corrected by the agency delivering the ad or can be rejected. The technical specifications of iq digital are subject to change. For this reason, technical specifications apply to the respective advertising order in the version valid at the time the advertising order is concluded.