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Native Audio Storytelling Ad: Difference between revisions
Native Audio Storytelling Ad (view source)
Revision as of 13:36, 13 December 2023
, 13 December 2023no edit summary
(Created page with "{{TechSpecs |galerie= <div class="bold">wave / mp3-Format</div> 280px </br> Placement (depending on the booking) within the podcast in the PreRoll (1st ad slot after the intro), MidRoll (2nd ad slot in the middle of the content) and/or in the PostRoll (last ad slot after the content). |podcast=podcast |anlieferungSonder=5 |beschreibung=Depending on the placement booked, the podcast spot is placed in the PreRoll, MidRoll or PostRoll. The...") |
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[[Datei:Image001.png|280px]] | [[Datei:Image001.png|280px]] | ||
</br> | </br> | ||
Placement | Placement within the podcast in the PreRoll (1st ad slot after the intro) and in the PostRoll (last ad slot after the content). | ||
|podcast=podcast | |podcast=podcast | ||
|anlieferungSonder=5 | |anlieferungSonder=5 | ||
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|beschreibung= | |beschreibung=The storytelling format combines a pre-roll and a post-roll placement, so that the advertising message is stretched across two placements within a stream. This allows the format to tell a brand or product story within a podcast episode. The ad slots are firmly linked to each other and the ads are always distributed within a stream and within a fixed sequence. | ||
Two different spots are required for this form of advertising: PreRoll Teaser + Extended PostRoll. Several spots with different weightings can also be used in the distribution. | |||
At least one spot is required. Several spots with different weightings can also be used in the distribution. | At least one spot is required. Several spots with different weightings can also be used in the distribution. | ||
== Compatible Products: == | == Compatible Products: == | ||
The Native | The Native Storytelling Ad can only be used for fixed (storytelling) placements of specific individual podcast episodes. | ||
|technischeDaten= '''<big> | |technischeDaten= '''<big> | ||
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</big>''' | </big>''' | ||
<pre> | <pre> | ||
max. 30 Sec per Spot (Pre- and Post-Roll) | |||
</pre> | </pre> | ||
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:</big>''' | :</big>''' | ||
<pre>* between -15 and -17 LUFS, | <pre>* between -15 and -17 LUFS, | ||
* True Peak cannot exceed -1,0 | * True Peak cannot exceed -1,0 | ||
</pre> | </pre> | ||
|html5= Adaption to the file format & volume of the podcast: wave / mp3 format | |html5= Adaption to the file format & volume of the podcast: wave / mp3 format | ||